今年夏季,絕不能錯過名勝壹號世界郵輪重回基隆啟航!多種優惠方案讓您輕鬆預訂心儀的日本沖繩郵輪行程,同時省下大筆開支!

The Detailed Diary Podcast

2 週前
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The Detailed Diary Podcast

What is it like to run your own business? Am I ready to start a business? How can I follow my dreams and be successful? Welcome to the Detailed Diary Podcast where we will answer these questions and so much more! Join host Danielle Holleran as she takes you behind the scenes of running her successful online business, Details and Swirls. Danielle shares small business tips, inspirational stories, and real life moments that will help you grow your dream business, feel heard, and be inspired.

Unlocking Passive Income with Canva: Easy Strategies for Small Business Owners

Unlocking Passive Income with Canva: Easy Strategies for Small Business Owners

Are you exploring new income streams for your business without adding extra hours to your workload? Look no further! Canva, my go-to design tool, holds the key to effortless passive income generation.

In this episode, I reveal how Canva can revolutionize your business with three simple digital product ideas. Whether you're a seasoned entrepreneur or just starting out, Canva offers endless possibilities for small businesses.

Tune in to discover:

  • Why Canva is indispensable for small business owners
  • Assessing if passive income is right for you and essential considerations
  • The significance of exporting designs as PDFs
  • Creative templates and resources you can craft to monetize Canva
  • Key considerations when designing editable templates
  • Leveraging valuable resources for email acquisition from potential customers
  • The entrepreneurial mindset shift needed to boost your business's income effortlessly

Don't miss out on this episode if you're ready to elevate your business with passive income streams. And remember, share your creations with me on social media—I can't wait to see what you come up with!

Related Episodes

Resources & Links
DETAILED DIARY SHOW NOTES


Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

Mon, 22 Apr 2024 03:00:00 -0400
Why I Quit TikTok At 600K+ Followers

In this episode, host Danielle Holleran candidly discusses her decision to scale back on TikTok, despite having over 600,000 followers. Tune in to discover Danielle's insights into the pressure of maintaining consistency on TikTok, the platform's algorithm challenges, and the limitations of TikTok Shop for small business owners. Learn why Danielle chose to prioritize her mental health and align her social media efforts with her business goals, ultimately deciding to focus on platforms where she feels her efforts are more beneficial. Join Danielle as she encourages listeners to embrace authenticity and prioritize well-being in entrepreneurship.

VOTE HERE for Danielle Holleran (Details and Swirls) for Rhody Maker & The Detailed Diary Podcast for Rhode Island Podcast


Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

Mon, 15 Apr 2024 04:00:00 -0400
Self-Employment Checklist: Taking Your Business Full Time

Join Danielle Holleran, host of the Detailed Diary Podcast, as she shares invaluable insights on transitioning to full-time entrepreneurship in this episode "Self-Employment Checklist: Taking Your Business Full Time." Danielle guides listeners through essential legal, financial, and personal considerations before embarking on the entrepreneurial journey. From registering your business and obtaining insurance coverage to planning for retirement and establishing a system for paying yourself, Danielle provides actionable steps and key takeaways to empower aspiring business owners. Tune in for practical advice and inspiring encouragement as you navigate the path to self-employment!

Key Takeaways:

  • Ensure legal and financial compliance by registering your business and organizing your finances.
  • Protect yourself and your business by obtaining appropriate business insurance coverage.
  • Prioritize personal insurance needs, including health care and dental coverage, based on your circumstances.
  • Plan for long-term financial security by setting up a retirement account and contributing regularly.
  • Establish a clear system for paying yourself, taking into account business income and personal financial goals.


Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

Mon, 08 Apr 2024 05:00:00 -0400
Secrets of Time Blocking for Increased Productivity

Join host Danielle Holleran as she shares her secrets for maximizing productivity through time blocking. Learn practical strategies for balancing work and motherhood, adapting schedules, and prioritizing tasks. Discover the power of time blocking in achieving work-life balance and optimizing your workflow. Tune in for expert tips and actionable techniques to unlock your productivity potential!

Key Takeaways:

  • Time Blocking: Enhance productivity with strategic time management techniques.
  • Adaptability: Flexible scheduling allows for adjustments to changing commitments.
  • Weekly To-Do Lists: Establish consistency and prioritize tasks with recurring lists.
  • Outsourcing Decisions: Identify tasks suitable for outsourcing based on workload analysis.
  • Balancing Work and Motherhood: Navigate challenges by integrating time blocking strategies.
  • Planning for Success: Prepare in advance to optimize productivity and workflow efficiency.
  • Resources
    DETAILED DIARY SHOW NOTES

    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!





    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 01 Apr 2024 00:00:00 -0400
    Money Saving Tips For Small Business Owners

    I'm thrilled to share with you some personal insights on a subject close to my heart (and wallet) – saving money within your small business! It's a blend of my own frugal practices and the little hacks I've discovered along the way, to keep our business finances as healthy as possible without sacrificing quality or your sanity.

    In this episode, I’m getting into some of the nitty-gritty of day-to-day business operations that I do. I'll walk you through some of the simple yet effective strategies I use to stretch every dollar further. From leveraging Excel for organizational needs to repurposing shipping materials, each tip comes straight from my own experience. And even though I keep things practical, I'm also a big advocate for investing in the right places – be it people, tools, or education – to truly elevate your business.

    So if you're looking to find that sweet spot between saving money and investing, you're in the right place!

    Key Takeaways:

    • The essentials of saving money for small business owners
    • Why a DIY approach to business operations pays off
    • Saving on shipping supplies: A simple strategy with big impact
    • How reusing shipping packaging supplies cuts costs effectively
    • The advantage of sticking to made-to-order products
    • Personalized housewarming gifts as a smart saving strategy
    • Benefits of buying wholesale in your biz
    • Final words for your support and caring messages


    Resources
    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 25 Mar 2024 00:00:00 -0400
    Personal Update: Running a Business During Life's Unpredictable Moments

    In today’s episode, I wanted to share with you about the challenges and emotions I’ve been experiencing these past few weeks. Going through slow seasons, whether in business or life can be tough, and I just wanted to get real about running a small business through it all.

    I discuss the importance of maintaining an abundance mindset during these slow periods and share my own journey of how I’m handling these challenging times. I also provide updates on the latest content available on Patreon, including exclusive videos and bonus episodes, as well as exciting plans for renovating my workspace.

    So if you've been struggling lately in your own business or just life in general, know you're not alone. I hope this episode provides some comfort and insight for you!


    Key Takeaways:

    • The latest highlights from Patreon!
    • How personal struggles influence business growth
    • Scarcity mindset vs Abundance mindset in your business journey
    • Embracing the slower seasons in business
    • My insights into redefining business priorities
    • The realities of success and the challenges it brings
    • Finding strength in community support and the isolation of entrepreneurship
    • Exciting upcoming plans for renovating my business space


    My Bookkeeping Basics Course
    This simple and easy to follow course is designed specifically for small business owners like you. It provides all the foundational tools you need to get your bookkeeping in perfect shape for tax time, focusing on organization over complex accounting and tax rules. Click here for more info and get started!


    Resources
    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 18 Mar 2024 00:00:00 -0400
    Where Are They Now? Series: Catching Up w/ Shelby of Hart & Flora

    I'm excited to share today's episode with my friend Shelby of Hart and Flora. You might remember her from a previous podcast episode, and she's here today to kick off a new podcast series, "Where Are They Now?”, where I catch up with amazing guests from the past, seeing how their businesses have grown and what new adventures they're on.

    Shelby's story is all about passion, creativity, and adapting to change. From designing unique kitchen glassware to adjusting to a new home that positively impacts her creativity, she's here to share her experiences. We'll talk about how her business has changed, the challenges and successes she's faced, and what's new with her products. It's a conversation about embracing change and finding joy in what you do!

    So whether you're building your business or looking for inspiration to start, this episode is for you!

    Key Takeaways:

    • Welcoming back Shelby of Hart & Flora
    • How a new environment can impact your creativity
    • What diversifying your offerings means for your brand
    • The balance between managing your business and fostering creativity
    • Thoughtful rebranding of your biz and the best time to do it
    • The importance of creative hobbies for fresh ideas
    • Why setting work-life boundaries is essential for energy and focus



    My Bookkeeping Basics Course
    This simple and easy to follow course is designed specifically for small business owners like you. It provides all the foundational tools you need to get your bookkeeping in perfect shape for tax time, focusing on organization over complex accounting and tax rules. Click here for more info and get started!


    Resources
    Connect with Shelby
    Website: https://hartandflorashop.com/
    Instagram: https://www.instagram.com/shophartandflora/
    Pinterest: https://www.pinterest.com/shophartandflora/



    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 11 Mar 2024 00:00:00 -0400
    What to Consider Before Going Full-time In Your Business

    I often get asked how I turned Details and Swirls into my full-time career. So I'm revisiting a past episode to share exactly how I did it! This journey was more than just a career change, it really completely shifted the direction of my life.

    Taking the leap to become a small business owner is a big step. It's filled with excitement, fear, and so many questions, like:

    When is the right time?
    What if it fails?
    Did I make the right choice?

    Believe me, I've been in your shoes having those very same thoughts. And in today's episode, I share everything about the journey, from the initial idea to turning Details and Swirls into a full-time reality. You'll hear all the ups and downs, the successes, lessons, and everything in between.

    If you're wondering how to take your own business full-time, this episode is for you!

    Key Takeaways:

    • The "aha" moment I knew to take Details and Swirls full-time
    • Why planning is your best first step
    • Mental health struggles and big decisions
    • How to find strength in your support circle
    • Why you need to trust your gut and business vision
    • Taking that jump towards your entrepreneur dreams


    My Bookkeeping Basics Course
    This simple and easy to follow course is designed specifically for small business owners like you. It provides all the foundational tools you need to get your bookkeeping in perfect shape for tax time, focusing on organization over complex accounting and tax rules. Click here for more info and get started!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 04 Mar 2024 00:00:00 -0500
    Small Business Taxes: What You Need To Know

    It’s tax season and for small business owners, this time of year can feel a bit stressful. Whether it’s your first year in business or you’ve been at this for a while, the thought of sorting through all your finances can seem overwhelming. But here’s some good news: it doesn’t have to be as hard as it looks.

    Coming from someone who's both a licensed CPA and a small business owner, I get it! And having been on both sides, I've learned a few things about keeping things smooth and stress-free during tax time. So in this episode, I’m excited to share some of those insights and strategies with you that can help keep your finances in tiptop shape.

    If you're ready to tackle tax season head-on and find ways to make it easier, you're in the right place!

    Disclaimer: This information is for general informational purposes only and is not intended to be a substitute for professional financial, accounting, or legal advice. Please always seek the guidance of a qualified professional with any questions you may have regarding your specific situation!

    Key takeaways:

    • The importance of keeping your finances in order all year
    • Choosing the best way to keep track of your money
    • The basics: what you need to keep an eye on with your money coming in & going out
    • Easy tips to cut down on the stress of tax season
    • When it's time to call in a pro like a CPA, to help with your business taxes
    • Clearing up confusion about tax write-offs and what they really mean for your business
    • How planning ahead can help save you from surprises at tax time
    • Simple advice to help you feel more confident about handling your small biz finances



    My Bookkeeping Basics Course
    This simple and easy to follow course is designed specifically for small business owners like you. It provides all the foundational tools you need to get your bookkeeping in perfect shape for tax time, focusing on organization over complex accounting and tax rules. Click here for more info and get started!


    Resources

    DETAILED DIARY SHOW NOTES




    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 26 Feb 2024 00:00:00 -0500
    From Teacher to Small Business Owner with Laura Jones of Laura Jane Illustrations

    Today I sit down with guest Laura Jones, the talented illustrator and creator behind Laura Jane Illustrations. Once a dedicated teacher, Laura made the bold leap to pursue her passion for art full-time.

    Laura shares how scary it was to start over and the challenges she faced along the way. Her story shows us that it's okay to go after what you want, even if it means learning from scratch and facing some doubts.

    She also chats about how she built a community around her artwork on Instagram and the challenges of balancing being a small business owner and content creator in today's digital age.

    Thinking about starting a small business or starting something new? If so, this episode is for you!

    In this episode, we cover:

    • Laura's move from teaching to becoming a freelance illustrator
    • How to deal with fear and learn new things to build your business
    • The role of social media in growing your business
    • How publishing Laura's mini book, "The Magic of You," made a difference on her career & confidence
    • Tips for making your work worth more and trying out different ways to make money
    • Why she started to teach others based on her experience & knowledge
    • Final words on dreams and setting big goals for yourself



    Resources
    Connect with Laura
    Website: https://www.laurajaneillustrations.com/
    Instagram: https://www.instagram.com/laurajaneillustrations
    Podcast: Fill Up Your Cup


    ***Wooden Sign Making Course***
    Discover the art of crafting flawless wooden boards with my latest course, designed for both beginners and seasoned pros! Dive into techniques that will help you create smooth, seamless, and incredibly versatile wooden boards that truly stand out. Registration is now open! Visit courses.detailsandswirls.com/signmaking to sign up today!


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 19 Feb 2024 00:00:00 -0500
    Embracing Your Unique Journey in Entrepreneurship

    I'm bringing back one of my favorite episodes because it's just too good not to share again. It's all about overcoming comparison, something I think we can all relate to, especially as small business owners. I talk about a lesson I learned back in college that I keep coming back to, especially now at the start of 2024, as I think about balance in life, business, and everything in between.

    In this episode, I share stories from my college days and how those experiences helped me see things differently when it comes to business and personal growth. It's all about understanding that it's okay to be different and that we all have our own ways of feeling fulfilled. So whether you're running a business, balancing family life, or both, I hope this helps you recognize and appreciate your unique journey and achievements!

    In this episode, we cover:

    • Understanding your own "cup" and why it matters in business and life
    • Lessons from my own college experience and overcoming comparison
    • The importance of recognizing and respecting your own limits and capacities
    • Tips for tailoring your business to fit your personal and professional needs
    • How to handle social media and comparison without feeling overwhelmed
    • The importance of defining success for yourself, away from everyone else's standards
    • Advice on setting personal and business goals that make sense for you
    • Final words on learning to be okay with where you are


    ***Wooden Sign Making Course***
    Discover the art of crafting flawless wooden boards with my latest course, designed for both beginners and seasoned pros! Dive into techniques that will help you create smooth, seamless, and incredibly versatile wooden boards that truly stand out. Registration is now open! Visit courses.detailsandswirls.com/signmaking to sign up today!


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 12 Feb 2024 00:00:00 -0500
    From Accidental Entrepreneur to Creative Powerhouse with Jess of The Rosy Redhead

    What if the breakthrough in your business comes from an unexpected journey? In today's episode, I'm joined by Jess of The Rosy Redhead, whose brand transforms digital illustrations, stationery, stickers, and more into sources of positivity and joy for your day.

    Jess shares how her journey into entrepreneurship wasn't something she planned, yet her path led to the most rewarding adventure of her life. She opens up about the initial challenges of turning her passion into a profitable business, from navigating a new country's business landscape to adapting her creative process for social media.

    She also offers invaluable tips for fellow entrepreneurs, including the importance of embracing flexibility and finding balance between product creation and marketing.

    So if you're an aspiring small business owner seeking inspiration, or you're craving a genuine conversation about the rollercoaster of entrepreneurship, you won't want to miss this episode.

    In this episode, we cover:

    • Jess's transition from corporate communications to the creative force behind The Rosy Redhead
    • Utilizing positivity in branding while carefully avoiding toxic positivity
    • Tackling the challenges of starting a business abroad, from new tax systems to understanding inches (literally and figuratively!)
    • Transforming a hobby during a waiting period into a successful online business
    • The critical role of social media in fostering a supportive and engaged community
    • Instagram vs. TikTok: which should you use for your business?
    • Strategies for small business owners on how to balance business and content creation



    Resources
    Connect with Jess
    Website: https://www.rosyredhead.com/
    Instagram: http://instagram.com/therosyredhead


    ***Wooden Sign Making Course***
    Discover the art of crafting flawless wooden boards with my latest course, designed for both beginners and seasoned pros! Dive into techniques that will help you create smooth, seamless, and incredibly versatile wooden boards that truly stand out. Registration is now open! Visit courses.detailsandswirls.com/signmaking to sign up today!


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 05 Feb 2024 00:00:00 -0500
    For Beginners and Pros - My NEW Wooden Sign Making Course!

    Today, I have big news to share: my new Wooden Sign Making course is officially open for pre-registration! I’m so excited to launch this, and have been wanting to create this course for you all for a while.

    In this episode, I chat about the journey that led me to create this course. It’s been a blend of passion, years of hands-on experience, and the countless joys and challenges I’ve encountered in the world of wooden sign making.

    You’ll see how this course not only covers the technical skills but also how you can craft beautiful, meaningful wooden signs. From selecting the right materials to finishing touches, I'll guide you through every step of the process.

    So if you’re ready to explore the art of wooden sign making, this course is your gateway. Join me in this exciting adventure, and let’s create something beautiful together!

    In this episode, we cover:


    • My personal journey in creating this comprehensive course
    • Previews of the course modules, for beginners and pros alike
    • Insights into my process of making wooden signs and the challenges I've overcome
    • An overview of how I’ve designed the course to be accessible and user-friendly
    • Inspiration for a wide range of product ideas, from home décor to custom gifts


    ***Wooden Sign Making Course Pre-Registration***
    Learn how to craft flawless wooden boards with my new course, perfect for beginners and pros alike! Explore techniques to create smooth, seamless, and versatile wooden boards that stand out. Don't miss this chance – visit courses.detailsandswirls.com/signmaking to sign up for pre-registration and grab the early bird pricing. Can't wait to see you there!


    Related Episodes


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 29 Jan 2024 00:00:00 -0500
    Get Started with Laser Cutting: A Beginner's Guide & Product Ideas

    Ever wonder how you can start laser cutting without spending a fortune? In today’s episode, I’m not only uncovering how to start laser cutting for free (yes, completely free!), I’ll also share with you 14 laser cut product ideas to get you started.

    Laser cutting has been a game-changer for me, allowing for versatility in my product line, and I'm excited for you to discover it too. I'll guide you through various product ideas, from creating jewelry pieces to designing custom signage and personalized home decor. You'll see how laser cutting can really transform your approach to product creation!

    So whether you already have a laser cutter or are considering making the investment, tune in to learn more about the world of laser cutting and how you can get started on your own laser cut projects.

    In this episode, we cover:

    • How to access high-end equipment like laser cutters for free and legally
    • Why integrating laser cut designs can breathe new life into your product line
    • My handpicked list of simple yet customer-loved laser cut products you can start creating today
    • Tips for transitioning your laser cutting passion into a profitable business
    • The power of community and mentorship to help with your business growth
    • Why laser cutting isn't just a tool, it’s a business strategy


    ***Wooden Sign Making Course Waitlist***
    Join the waitlist for my new Wooden Sign Making Course! No experience needed - I'll teach you how to create professional, seamless wooden signs from scratch. Sign up now at Detailed Diary's Course Waitlist to be the first to know when we launch. See you there!


    AEON Partner Link: If you’re thinking of purchasing a laser or upgrading your current one, click HERE to explore your options.
    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)


    Related Episodes



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 22 Jan 2024 00:00:00 -0500
    Setting Goals for Business Success in 2024

    Ready to take on 2024 with a purpose? In this episode, I share my goals for 2024 and discuss how important it is to set intentional time to brainstorm and plan out your year for your business. Whether it's reflecting on what you've accomplished or setting new goals and ideas, taking the time to map out your intentions can make a HUGE difference.

    This year for me, it's all about finding that sweet spot where professional growth meets personal satisfaction, and redefining what success looks like for both. You’ll find out how I approach goal setting, plans on refining my business strategies, and more! As both a mom and an entrepreneur, I've come to appreciate the importance of concentrating on those meaningful tasks that make a big impact without making my life crazy hectic.

    So tune in now and let's focus on shaping significant goals for 2024 that really resonate with you!

    In this episode, we cover:

    • The importance of setting purposeful and thoughtful goals, focusing on quality over quantity
    • Expanding existing product lines while staying true to your business
    • Looking at new creative avenues beyond your comfort zone
    • Creating customer experiences that elevate your brand and service quality
    • Why prioritizing personal wellbeing and joy is crucial for business growth
    • How I’m revamping my workspace to spark creativity and operational efficiency
    • Plans to diversify business reach and market presence



    Related Episodes



    Resources
    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 15 Jan 2024 00:00:00 -0500
    Small Business Trends: What's In & What's Out 2024 Edition

    As we step into the new year, I thought it'd be a fun way to do a “what's in/what's out” for small businesses. Being an entrepreneur myself, I'm a firm believer in the importance of setting fresh goals and intentions with the new year. It's not just about strategy, but also for gaining the mental clarity needed for effective business planning.

    In this episode, I’ll dive into some exciting 'ins' – think TikTok shop, marketing techniques, and little tweaks in customer interaction that could make a big difference. On the flip side, we'll also take a peek at some 'outs' – those outdated practices and mindsets that might be holding you back more than you realize. Because in reality, it's all about shedding some of the old to make way for the new.

    So don't miss out! Tune in to this episode and uncover key insights to make 2024 an exceptional year for your small business.

    In this episode, we cover:

    • A sneak peek into the latest exciting updates on my Patreon page
    • The unseen impact of goal-setting on your business and mindset
    • Exploring the growth and opportunities of TikTok Shop for small businesses
    • A simple yet effective communication tool on IG that could revolutionize your customer interactions
    • The secret to effortless and trendy content creation for your brand
    • Why being true to yourself and your space matters more than you think
    • Tackling the hidden challenges of content creation
    • Overcoming mental barriers that unknowingly limit your business potential



    Related Episodes

    Ep. 132 TikTok Shop 101: A Step-By-Step Guide for Small Business Owners
    Ep. 147 TikTok Shop & Print on Demand: Strategies for Earning Passive Income


    Resources
    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 08 Jan 2024 00:00:00 -0500
    Breaking Down My Business's Income Streams from 2023

    Welcome to 2024! I'm super excited to chat with you about all my insights and reflections from the past year. Like many of you, the whirlwind of running a business, adapting to changes, and balancing personal life, particularly motherhood, has been a journey of growth and resilience. In today's episode, I’ll be sharing my business's income streams in 2023, revealing both the successes and challenges (no holding back!).

    This is the third year I'm doing this income breakdown, and I believe in transparency and the opportunity to learn and adapt. Despite fewer revenue streams, my business has seen stability and growth in key areas. From my e-commerce platform of Details and Swirls to wedding rentals and more, each breakdown is its own story about focusing on what matters.

    So if you're curious about how much a business like mine can really earn, tune in now!


    In this episode, we cover:

    • An in-depth look at the Details and Swirls e-commerce platform
    • The significance of wedding rental services in my business model and their steady income contribution
    • The phased-out Detailed Threads Boutique and the strategic decision behind it
    • Insights into my mentorship approach and its integration with my podcast
    • Exploring events and workshops as a valuable, though smaller, revenue stream
    • The role of affiliate and partnerships in diversifying income
    • An honest discussion on balancing motherhood with being a full-time business owner
    • Reflecting on the importance of setting realistic goals and maintaining work-life balance


    Related Episodes



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 01 Jan 2024 00:00:00 -0500
    Starting a Small Business? Here Are 5 Lessons You Need to Know

    As I sit here in my basement, surrounded by the last of the Christmas orders, I can't help but reflect on everything that's unfolded in my small business. What a year it's been! A rollercoaster of growth, challenges, and so many lessons learned along the way.

    In today's episode, I'm thrilled to take you on a journey through the past five years with Details and Swirls. I’ll be diving into the big lessons, the small wins, and all those moments that have shaped my path as an entrepreneur.

    You'll get to hear some of my personal stories and handy tips on how staying adaptable has been crucial in business, why diversifying what you offer is so important, and how to keep resilient through all the ups and downs.

    Because let's face it, this isn't just about my journey. It's about what you can learn from it to ignite your own business aspirations.

    So if you're starting your own business journey or you're already an entrepreneur, this episode's got something for you!

    In this episode, we cover:

    • Embracing change and making it work for your business
    • The benefits of having a range of products or services
    • Getting through the good times and the tough times in business
    • Focusing on your own business, without getting caught up in what others are doing
    • Why it's okay to have really big dreams and goals for your business
    • A shoutout to everyone who's supported me and my business
    • Exciting things coming up for the podcast and my business in the new year


    Related Episodes



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 18 Dec 2023 00:00:00 -0500
    How to Find Inspiration Without Copying in Small Business

    Ever wondered how fine the line is between drawing inspiration and veering into imitation in your small business? In today’s episode, I’ll be diving into this somewhat nuanced topic.

    During the hustle of the holiday season, it's easy to get lost in the flurry of creativity and ideas. But where do we draw the line between being inspired and outright copying? It's a gray area many of us face, trying to stay true to our unique voice while being influenced by the world around us.

    In exploring these questions, keep in mind that your business is uniquely yours, fueled by your personal touch and experiences. And I’m excited to talk about how you can keep your creations fresh and unique, staying true to your own brand of magic.

    So if you're grappling with these questions, or if you've ever found yourself in the delicate balance between being inspired and unintentionally copying, this episode is for you!

    In this episode, we cover:

    • Recap of the latest Patreon updates, including Swirl Squad tutorials, giveaways, and bonus content
    • Understanding the difference between copying and drawing inspiration in business
    • Strategies to ensure your business ideas and products are original
    • The impact of social media on the perception and reality of copying
    • Real-life examples of how easy it is to unintentionally cross the line
    • Tips for infusing your unique personality into your business to stand out
    • Reflecting on your business structure: Are you following a trend or creating a copy?
    • How to respectfully take inspiration from others without imitating
    • Encouraging creativity and originality in every aspect of your small business journey



    Related Episodes

    Ep. 142 Learn How to Protect Your Business Legally w/ Sam Vander Wielen
    Ep. 143 How to Integrate Your Personality Into Your Business


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Mon, 11 Dec 2023 00:00:00 -0500
    From Healthcare Professional to Floral Designs: Marla Bracey's Colorful Journey to Entrepreneurship | Marla Bracey Designs

    What if you went all in on your deepest passion and transformed it into a thriving business? Join me as I sit down with Marla Bracey of Marla Bracey Designs, known for her exquisite blend of custom art and signature floral designs.

    In this episode, Marla walks us through her remarkable shift from medical professional to entrepreneur. She reveals how the COVID-19 pandemic unexpectedly ignited a major career transition, compelling her to fully embrace her artistic talents. Despite initial doubts and obstacles, it was Marla's leap into the unknown that marked a defining moment in her journey to success.

    Marla also sheds light on how embracing a distinctive Southern tradition greatly contributed to her business growth. She offers actionable tips on using social media to broaden your brand's reach and shares her experiences with taking calculated risks in the world of business.

    So if you're an aspiring entrepreneur, an artist seeking inspiration, or simply curious about turning a hobby into a profitable small business, this episode is for you!

    In this episode, we cover:

    • Marla's incredible journey from healthcare professional to the vibrant world of art and entrepreneurship
    • The silver lining of the pandemic and the unexpected growth opportunities for small businesses
    • Evolution of Marla's art style and the creation of her signature floral designs
    • How a charming Southern tradition of hospital door hangers helped boost her business
    • Insights on the pivotal role of social media for business growth and brand development
    • Her experiences with reaching out to influencers and brands, highlighting the power of taking risks
    • Why you should explore different ideas or products for your business
    • How Marla juggles being a mom, wife, & business owner, and embracing different life stages



    Resources
    Connect with Marla
    Instagram
    Etsy shop


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 06 Dec 2023 00:00:00 -0500
    The Hidden Costs of Going Viral on TikTok and Instagram

    Imagine waking up one morning to discover your business post has suddenly exploded online, becoming an online sensation overnight. It's the kind of thing most of us dream about, right?

    The idea of going viral on social media is often glamorized, seen as a fast track to instant success and recognition. But the truth is, there's more to the story – things that don't get talked about enough.

    So in today's episode, I'll be sharing what it really means to be in the social media spotlight. Having experienced these choppy waters myself, I'm ready to give you an unfiltered look at both the glamour and the challenges that come with viral fame.

    If you're a small business owner dreaming of viral success, or simply curious about its true impact, this episode is for you. Tune in now!

    In this episode, we cover:

    • Short-term benefits and long-term challenges of viral fame
    • Tackling tough customer interactions in the aftermath of going viral
    • Small business owner struggles with managing the overwhelming response from viral exposure
    • Dealing with the unexpected ways viral content can shift your connection with your existing audience and core values
    • The viral effect on business operations and customer service
    • Difficulties in setting goals and projecting future growth when viral success is so hit-or-miss

    ***The Details and Swirls Holiday Collection***
    Our ornament shop is now open with beautiful new additions perfect for your holiday decor! Plus, throughout November, we're dropping gift guides filled with fabulous new products for your loved ones. Don't wait and head over to the holiday shop now! Let's make this holiday season the best one yet!

    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 29 Nov 2023 00:00:00 -0500
    Creating a Successful Jewelry Business w/ Erin Garrity of iCrave Jewels

    Is it possible for a hobby to turn into a successful career? In today’s episode, join me as I chat with Erin Garrity of iCrave Jewels, the artisan who transformed her simple pastime into a thriving jewelry empire.

    Her journey from playful hair bow creations to stunning, unique jewelry designs is more than a business success story; it's a celebration of passion and how following your heart can lead to extraordinary business success.

    Imagine walking down the street, your handmade necklace catching someone's eye, and then just like that, you make a sale – right off your neck! That's how Erin's journey into the world of bespoke jewelry began.

    Her story is a vivid reminder that sometimes, the most successful businesses start out from the simplest interactions and the courage to embrace your creative instincts. You'll find that Erin's approach to business is refreshingly personal and deeply rooted in her love for unique, expressive jewelry.

    So if you're a new entrepreneur or a seasoned business owner looking for a spark of inspiration, this episode is for you!

    In this episode, we cover:

    • The unplanned start of iCrave Jewels and the significance of that first sale
    • Transitioning from hobby to business and the challenges it brings
    • How to leverage social media and influencers to build a brand
    • What the realities of selling on Etsy are and managing an online presence
    • Erin's commitment to authenticity in her jewelry designs
    • Balancing brand integrity with customer preferences and requests
    • Seasonal trends and customer tastes in the jewelry market
    • The role of custom jewelry in building customer relationships
    • Erin's future plans for iCrave Jewels, including expanding her market reach



    ***The Details and Swirls Holiday Collection***
    Our ornament shop is now open with beautiful new additions perfect for your holiday decor! Plus, throughout November, we're dropping gift guides filled with fabulous new products for your loved ones. Don't wait and head over to the holiday shop now! Let's make this holiday season the best one yet!


    Resources
    Connect with Erin!
    Instagram: https://www.instagram.com/icravejewels/
    Etsy: https://www.etsy.com/shop/icravejewels/



    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 22 Nov 2023 00:00:00 -0500
    TikTok Shop & Print on Demand: Strategies for Earning Passive Income

    Have you tapped into the potential of TikTok Shop for your business yet? If you've tuned into my earlier episodes, you'll remember my enthusiasm for jumping onto this platform. It's awesome to see many of you thriving there, which is not just inspiring but a sign that it has something special to offer!

    TikTok Shop is redefining our approach to online sales. And in this episode, I’ll be sharing an update on my own experience of using it, and how you can use Print on Demand with TikTok Shop. This integration really expands your options for growing your product range. Plus, it makes it super easy to start earning passive income!

    Additionally, I'm excited to discuss Instagram's latest shopping feature. As we explore this new addition to the e-commerce world, we'll see how it stacks up against TikTok Shop. This’ll be particularly insightful for those looking to expand their online presence and sales channels during the busy holiday season.

    So if you're wondering how you can utilize TikTok Shop and other platforms to elevate your business and create new income streams, make sure to stay tuned!

    In this episode, we cover:

    • The significant role TikTok Shop plays in the evolution of shopping through social media and why it shouldn’t be overlooked
    • Early impressions of Instagram’s new shopping feature and what it might mean for you as a small business owner
    • How to ride the TikTok Shop wave during the holiday season
    • Essential customer support tips and listing strategies for TikTok Shop success
    • Using Print on Demand and TikTok Shop effectively so that you could reach new levels of passive income for your biz
    • Why TikTok Shop could be a major player in your content's reach and engagement
    • Handy tips on managing your inventory in a way that keeps up with TikTok Shop's speedy shipping requirements
    • Fresh product ideas for the holiday season to add some extra sparkle to your business offerings
    • A teaser of what’s coming up on Swirl Squad, including practical shipping how-tos and DIY branding techniques that won’t break the bank
    • Final words of wisdom on social media platforms and opportunities in the business world

    ***The Details and Swirls Holiday Collection***
    Our ornament shop is now open with beautiful new additions perfect for your holiday decor! Plus, throughout November, we're dropping gift guides filled with fabulous new products for your loved ones. Don't wait and head over to the holiday shop now!


    Related Episodes


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 15 Nov 2023 00:00:00 -0500
    Building a Business and Raising a Family w/ Abby Shinners of The Sawdust Mama

    Thinking about starting a business but worried about how it'll fit with family life? In this episode, join me as I sit down with Abby Shinners, the creative genius behind Sawdust Mama, where every piece of home decor and baby item carries a personal touch.

    Abby's journey from the medical field to business owner is nothing short of inspiring, and she's here to tell us how she created her brand from the ground up. She gets real about the big risks she took, the learning curves with new tech, the excitement of her first Etsy sale, and the choices that made her business stand out all while raising a family.

    So If you're curious about leaving the 9-to-5 grind behind and crafting a life you're passionate about, or if you're a mom trying to figure out how to fit business into your family life, this episode's got you covered!

    In this episode, we cover:

    • What prompted Abby to shift from being an X-ray technician to starting Sawdust Mama
    • How taking risks can be super scary but why those bold moves can completely transform your business growth
    • The power of self-taught skills in entrepreneurship
    • Why Etsy was a game-changer for Abby and might just be for you too
    • The reason you need to trial and error products for your biz
    • Insights into Abby's strategies for balancing the demands of business and motherhood
    • Why taking intentional breaks is essential for sustaining both your business and your personal health
    • The strength of community and its transformative impact on Abby's business (could your network be your untapped strength?)
    • Understanding the seasonal highs and lows in the home decor business and product adaptability


    ***The Details and Swirls Holiday Collection***
    Our ornament shop is now open with beautiful new additions perfect for your holiday decor! Plus, throughout November, we're dropping gift guides filled with fabulous new products for your loved ones. Don't wait and head over to the holiday shop now! Let's make this holiday season the best one yet!


    Related Episodes



    Resources
    Connect with Abby
    Instagram: https://www.instagram.com/thesawdustmama
    Etsy: https://rstyle.me/+pESv1h5kvhsbg1Fwhq4Slg
    Patreon: http://www.patreon.com/TheSawdustMama



    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 08 Nov 2023 00:00:00 -0500
    AEON Laser Update & How It's Changed My Business

    Have you ever questioned whether those big “game changing” investments are truly worth it for your business? Well in today's episode, I'm taking you through my own experience over the past four months since I brought the AEON Laser into Details and Swirls.

    This wasn't just any decision. It was a major investment and a pivotal moment in my entrepreneurial career. And the results have been nothing short of incredible!

    With the laser handling the heavy lifting, I've not only expanded my product offerings but also been able to focus on other important aspects of my biz. I'm so excited to share all the juicy details with you.

    So if you're sitting on the fence about making a big investment in your business, this episode is for you! Whether it's the AEON laser or something else, you'll get a peek into how it's changed my business and help you decide if it's the right move for you.


    In this episode, we cover:

    • The incredible way the AEON laser revamped my product line and opened up a whole new world of possibilities
    • How the AEON laser has cut my production time in half and improved my workflow
    • The valuable lessons I've learned from venturing into new product areas
    • Why adapting to the ever-changing landscape of online business is absolutely crucial for success
    • The importance of being organized and having a plan, especially during the busy holiday season
    • Why being transparent and realistic about your finances is non-negotiable
    • All the awesome perks you get as a member of our Patreon community and why you should definitely check it out
    • The reason you're never alone in your small business journey and how we can support each other


    ***The Details and Swirls Holiday Collection***
    Our ornament shop is now open with beautiful new additions perfect for your holiday decor! Plus, throughout November, we're dropping gift guides filled with fabulous new products for your loved ones. Don't wait and head over to the holiday shop now! Let's make this holiday season the best one yet!


    AEON Partner Link: If you’re thinking of purchasing a laser or upgrading your current one, click HERE to explore your options.
    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)


    Related Episodes



    Resources

    DETAILED DIARY


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 01 Nov 2023 00:00:00 -0400
    Creating a Unique Wedding Experience at Opal Event Studio w/ Dana Hookanson and Nicole Fagan

    You know that feeling when the universe seems to be on your side? Dana Hookanson and Nicole Fagan surely do. Their creation, Opal Event Studio, feels like a dream brought to life, thanks to a mix of passion, expertise, and a bit of good fortune.

    Join me as I sit down with Dana and Nicole to uncover the story behind Opal Event Studio. We chat about their unexpected find of the perfect studio space and the adventure that followed. With Dana's background in wedding planning and Nicole's in corporate events, it's no wonder they've crafted a space that's catching everyone's attention in the wedding and events scene.

    But it's not all about the glitz and glamour. As working moms, Dana and Nicole have a unique perspective that many can relate to. They share the real deal about juggling a thriving business while raising kids. From late-night brainstorming sessions to school runs and client meetings, they've mastered the art of wearing multiple hats.

    So if you're in the wedding and events industry, a mompreneur, or just someone curious about the hustle behind the scenes, tune in for a unique and inspiring experience!

    In this episode, we cover:

    • The story behind Dana and Nicole’s entrepreneurial journey
    • Why that dreamy studio space was more than just luck
    • The moves that make them stand out in the wedding and events world
    • Hear how Opal’s isn’t just a venue, it’s building community connections
    • Nicole and Dana share how they balance business while raising a family
    • Uncover the special touches and services that make Opal a bridal fave
    • Final words of wisdom for all the working moms out there

    Henri Noel Jewelry
    Excited to share my collaboration with Henri Noel Jewelry! Discover handpicked and timeless 14 karat gold pieces that are perfect for treating yourself or someone special! Use code DANIELLE10 for 10% off until the end of October. Check out the collection HERE. 💍✨


    Resources
    Connect with Opal Event Studio
    Website: https://www.opaleventstudio.com/
    Instagram: https://www.instagram.com/opaleventstudio/


    Related Episodes



    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 25 Oct 2023 00:00:00 -0400
    How to Integrate Your Personality Into Your Business

    To truly stand out in the business world, it's your unique personality that grabs the market's attention. That personal touch, the essence that's unmistakably "you", can be the difference between blending in and standing out.

    In this episode, I'm sharing the importance of incorporating your personality and personal brand into your business. I've been on this journey myself, and I totally get the hesitancy some might feel about putting themselves out there.

    With the digital landscape constantly shifting, it's only natural to question how much of "you" should be online. So I'll be sharing some practical steps to help you strike the right balance. It's all about connecting with your audience in an authentic way, letting them into your world, and highlighting what makes you unique.

    And for those who like to keep things a bit more private, I've got you covered on how to do just that, while still making an impact online!

    In this episode, we cover:

    • Differences between sharing your personality and getting personal
    • The impact of letting your personality shine in your business
    • How to craft stories that don't just tell, but deeply resonate with your audience
    • Step-by-step strategies to make your personal brand pop online
    • Why you don't need to overshare to make a personal connection
    • How to use products you sell in your everyday life to enhance your personal brand
    • The art of truly "getting" your audience and making them feel seen and heard


    Henri Noel Jewelry
    Excited to share my collaboration with Henri Noel Jewelry! Discover handpicked and timeless 14 karat gold pieces that are perfect for treating yourself or someone special! Use code DANIELLE10 for 10% off until the end of October. Check out the collection HERE. 💍✨


    Related Episodes


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 18 Oct 2023 00:00:00 -0400
    Learn How to Protect Your Business Legally w/ Sam Vander Wielen

    Does the legal aspect of running a business feel like a complex puzzle you're struggling to piece together? Starting or running a business has its challenges, and when it comes to legal matters, they often seem like they're in a league of their own. It can feel as if you're trying to decode a foreign language.

    And if you've ever paused wondering, "Am I even doing this right?", trust me, many of us have been in those shoes. The complexities of business legality can leave even the most seasoned entrepreneurs second-guessing.

    In this episode, I chat with Sam Vander Wielen, a former corporate lawyer turned entrepreneur who's made it her mission to simplify the legal maze for entrepreneurs like us. Sam shares everything you need to know to navigate copyrights, trademarks, and the importance of protecting your brand and creations.

    She'll also shed light on common misconceptions, offer actionable advice, and provide tips that are invaluable for anyone in the entrepreneurial space, especially for those just starting out.

    If the legal side of business has been a mystery for you, this episode is your missing piece. So, grab a comfy spot, hit play, and get clarity on all things legal!



    In this episode, we cover:


    • What sparked Sam's shift from a corporate legal career to entrepreneurship
    • Why understanding copyrights and trademarks is a game-changer
    • How today's digital age reshapes the landscape for creators
    • Debunking those intellectual property myths circulating on social media
    • Essential steps every entrepreneur should consider for legal protection
    • The importance of updating your legal frameworks as your business evolves
    • Real-life challenges with copycats and strategies to tackle them
    • Tips for navigating official registrations without getting overwhelmed



    Henri Noel Jewelry
    Excited to share my collaboration with Henri Noel Jewelry! Discover handpicked and timeless 14 karat gold pieces that are perfect for treating yourself or someone special! Use code DANIELLE10 for 10% off until the end of October. Check out the collection HERE. 💍✨




    Resources

    Connect w/ Sam
    Website: https://www.samvanderwielen.com/
    Instagram: https://www.instagram.com/samvanderwielen/
    Free Legal Training: https://www.samvanderwielen.com/legal-workshop/


    DETAILED DIARY SHOW NOTES




    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 11 Oct 2023 00:00:00 -0400
    Reflecting on My First Year Being a New Mom While Running a Business

    Being a new mom can be an emotional rollercoaster, filled with both challenges and joys. The sleepless nights, the constant care, the overwhelming love, and the added weight of ensuring your mental well-being can sometimes feel like too much.

    As someone who balances the demands of motherhood with running a small business, I deeply understand the pressure of wanting to do it all.

    In this episode, I share my personal experience of returning to work post-maternity leave, the mental toll it took on me, and the challenges of finding balance. Through all the ups and downs, the support of my loved ones and the precious moments with Carter have been my pillars of strength.

    And I know you’ve all had those days: sometimes you feel invincible, like a supermom and a business powerhouse rolled into one. On other days, you're just hoping to make it through without any hiccups.

    Just know that you're not in this alone, and that every one of us faces these ebbs and flows.

    So to all the new moms, especially those managing a small business and striving for balance, this episode is dedicated to you!


    In this episode, we cover:

    • Navigating those tough first months back at work after maternity leave
    • Why putting yourself first and focusing on mental wellness isn't selfish—it's essential
    • The mental strain of balancing business and motherhood
    • Feeling the pinch: How the changing economy impacts small business owners and adds to the mental load
    • The importance of seeking help and setting boundaries
    • How external pressures and expectations can increase feelings of inadequacy
    • That mompreneur guilt: The tug-of-war between business goals and baby time
    • Major transitions and adjustments I had to make in both my personal and professional life post-baby
    • The freedom in letting go (and yes, it feels pretty darn good!) and trusting the process
    • A sneak peek into this week’s Patreon


    🌟 Special Announcement! 🌟
    I've designed a special sweatshirt just for you amazing moms out there! With "You're doing great, Mama" embroidered in white on the front and a motivational "Keep going" on the sleeve, it's a cozy reminder that you've got this, no matter what the day brings. You can find it on the Details and Swirls website in the merch section HERE.

    Henri Noel Jewelry
    Excited to share my collaboration with Henri Noel Jewelry! Discover handpicked and timeless 14 karat gold pieces that are perfect for treating yourself or someone special! Use code DANIELLE10 for 10% off until the end of October. Check out the collection HERE. 💍✨

    Resources

    Related Episodes



    DETAILED DIARY


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 04 Oct 2023 00:00:00 -0400
    Get Your Small Biz Holiday Ready with These 8 Must Have Checklist Items

    The holiday season is pure magic with its cozy vibes, twinkling lights, and endless cups of cocoa, right? But for small business owners, it's also about juggling a million things and hoping we don't drop the ball (or the cocoa).

    Every year, just when you think you’re ready for the festive rush, it sneaks up on you, and suddenly you're racing against the clock. And yep, that often means last-minute scrambles, a touch of panic, and the risk of missing out on some golden opportunities.

    So in today's episode, I'm giving you an insider look at my holiday game plan, revealing the top 8 must-dos on my holiday checklist to nail the season. From the importance of early planning to mapping out promo strategies, I cover it all.

    Thanks to tried-and-true tips, you'll have a clear path to face the holiday hustle head-on. And the best part? It's not just about getting through it, but actually enjoying the ride and maximizing the season for your business

    If you're looking to up your holiday game, connect with your customers, and truly shine this festive season, this episode is a must-listen. Grab your favorite drink, and let me guide you to a successful holiday season!

    In this episode, we cover:

    • My social media secret that every small biz owner should be doing this holiday season
    • The strategic timing when releasing your new or holiday-themed products
    • Why doing this with local businesses can skyrocket your visibility
    • How email marketing can transform customer engagement and keep your subscribers hanging on every word
    • The lowdown on navigating those tricky order cutoffs and deadlines
    • Think you need to do discounts on Black Friday? Think again!
    • How supporting small businesses during the holiday season is more than just shopping
    • What’s to come on the new Patron exclusive episodes



    **** Details and Swirls Fall Shop - Looking to spruce up your home for the fall season? The Details and Swirls Fall and Autumn collection has arrived! Featuring an all-new Autumn Floral Market sign and Halloween signs, there's something for everyone. Check it out now at Details and Swirls Fall Shop!


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 27 Sep 2023 00:00:00 -0400
    Traveling With a Baby & Eurotrip Recap Alongside My Husband!

    Thinking about what it’s like to travel with a baby? Whether it's an international escapade or a local getaway, the anticipation can be a mix of excitement and nerves, especially for new parents. In this episode, Danielle and Joey are here to give you a full recap of their recent adventures in France and London with baby Carter.

    They explored beautiful sights and stumbled upon unexpected delights, covering all the bases to offer you a firsthand glimpse of the joys and challenges that come with family travel. From Joey sharing his latest favorite wine discoveries in the most unexpected locales, to Danielle dishing out the details on the essential products that were absolute lifesavers during their trip, you'll walk away with a fresh perspective and maybe a few insights to tuck away for your own adventures.

    So if you're gearing up for a family vacation with your little one, tune in. This episode is brimming with laughs, love, and great travel tips!

    In this episode, we cover:


    • Why Joey can't stop raving about his latest wine discoveries that every wine lover needs to know about
    • The jaw-dropping Airbnb find with a price tag that gives US hotels a run for their money
    • Danielle shares why the Slumber Pod is a must-have for parents hitting the road with a baby
    • What it really means to travel with a toddler
    • The ultimate breakdown of their travel itinerary day-by-day
    • Why choosing the right travel stroller isn't just a game-changer, its your new BFF
    • How to manage jet lag with a baby without losing your mind
    • Danielle’s surprise at being recognized during their London trip
    • A new Patreon exclusive on one of Danielle’s highly requested tutorial on acrylic signs



    **** Details and Swirls Fall Shop - Looking to spruce up your home for the fall season? The Details and Swirls Fall and Autumn collection has arrived! Featuring an all-new Autumn Floral Market sign and Halloween signs, there's something for everyone. Check it out now at Details and Swirls Fall Shop!


    Recommended Products


    Plane Toys:



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 20 Sep 2023 00:00:00 -0400
    How To Take a Hobby and Start Your Own Profitable Small Business w/ Claire Ramovic of Freckled Lemons

    Ever dreamt of turning a simple hobby into a thriving small business? Join Danielle as she chats with Claire Ramovic, the genius behind Freckled Lemons. From crafting a homemade doormat to running a successful Etsy shop, Claire takes us through her rollercoaster entrepreneurial journey and gets real about the hustle and determination it takes to build a business from the ground up.

    Claire spills all the beans on setting up her Etsy shop and the joy of first sales, to the crucial support of her husband throughout her small business journey. Plus, you’ll get insider tips as she and Danielle discuss the importance of being adaptable in the ever-changing social media world, sharing personal stories and tips on content creation.

    So if you're someone with a dream wanting to start a business, or you’re in need of a motivation boost, this episode is for you!

    In this episode, we cover:

    • The start of Freckled Lemons from a Friendsgiving event
    • How prioritizing mental health led Claire to embrace entrepreneurship
    • Claire’s easy process of setting up an Etsy shop
    • Insider tips from Claire and Danielle on keeping your social media game relevant and engaging
    • What no one tells you about collaborating with influencers (yes, it’s a win-win!)
    • Why expanding your product line is more than just biz growth


    Related Episodes



    ***Details and Swirls Fall Shop - Looking to spruce up your home for the fall season? The Details and Swirls Fall and Autumn collection has arrived! Featuring an all-new Autumn Floral Market sign and Halloween signs, there's something for everyone. Check it out now at Details and Swirls Fall Shop!

    Resources
    Connect with Claire
    Website: https://freckledlemons.com/
    Instagram: https://www.instagram.com/freckledlemonshop/
    Etsy: https://www.etsy.com/shop/freckledlemons


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 13 Sep 2023 00:00:00 -0400
    What’s the Recipe for a Successful Bakery Business? Insights w/ Kerri Cookson of Sweetness and Honey Bakery

    Running a bakery isn't just about sugar and spice; it's a rollercoaster ride of challenges, triumphs, and learning curves. In this episode, Danielle sits down with Kerri Cookson, the self-taught entrepreneur behind Sweetness and Honey, a thriving bakery business.

    Kerri delves into the intricacies of managing a bakery, from mastering the challenges of scaling up from a home operation to shedding light on behind-the-scenes tasks that often go unnoticed—like meticulous planning, supply chain management, and the strategic timing of production.

    It's an insightful dive into the world of entrepreneurship, highlighting both the highs and the challenges faced along the way.

    So, whether you're an aspiring baker dreaming of opening your own storefront, or just someone who appreciates the art and taste of a perfectly baked treat, tune in to get a slice of Kerri's inspiring journey. Don't miss out on this delicious conversation!


    In this episode, we cover:

    • How Kerri went from a cozy home kitchen to a buzzing storefront
    • The seasonal ebbs and flows of the bakery business
    • Thinking about expanding your team? Key things you should consider before bringing a new member on board
    • Peek behind the curtain to see the hustle and bustle of running a bakery
    • Kerri's exciting future plans for Sweetness & Honey
    • Her final words for aspiring entrepreneurs



    ***Details and Swirls Fall Shop - Looking to spruce up your home for the fall season? The Details and Swirls Fall and Autumn collection has arrived! Featuring an all-new Autumn Floral Market sign and Halloween signs, there's something for everyone.

    Check it out now at Details and Swirls Fall Shop


    Resources
    Connect with Kerri
    Website: https://www.sweetnessandhoneybakery.com/
    Instagram: http://instagram.com/sweetnessandhoney
    TikTok: https://www.tiktok.com/@sweetnessandhoneybakery


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 06 Sep 2023 00:00:00 -0400
    Answering Your Assumptions About Me (Is That What You Really Think?!)

    You know how it is—you're scrolling through Instagram or TikTok and you can't help but make assumptions. I mean, it's hard not to, right? Social media only gives us a small glimpse into someone's life, and it's natural for our minds to fill in the gaps.

    And speaking of which, I recently asked you guys what you thought about me, and I got a ton of responses (thanks for keeping it kind btw)! Now have you ever wondered if my stories are as spontaneous as they seem, or if there's some method behind what I choose to share?

    Well in this episode, I’m addressing questions and curiosities you've had while checking out my page. Yep, we’re going there!

    Want to know what it's really like to be a mom, wife and entrepreneur all under the glare of social media? Or how my finances changed after leaving the corporate world? I’m sharing it all, right down to the numbers.

    If you've ever been a little curious about what my life is behind the scenes, or if you're navigating your own path in the business world, tune in now!



    In this episode, we cover:

    • Why my inner circle stays VIP and off the 'gram
    • How the decision to be an entrepreneur wasn't just about money
    • What they don't tell you about the financial side of running your own small business (Hiii, taxes!)
    • The need for realistic expectations in entrepreneurship
    • Patreon exclusives where you'll get the inside scoop on rentals and how to use automated DMs for your biz


    ***Details and Swirls Fall Shop*** Looking to spruce up your home for the fall season? The Details and Swirls Fall and Autumn collection has arrived! Featuring an all-new Autumn Floral Market sign and Halloween signs, there's something for everyone. Check it out now at Details and Swirls Fall Shop!


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 30 Aug 2023 00:00:00 -0400
    From Unemployed College Grad to CEO w/ Erin Doonan of Pours & Petals

    They say that when life gives you lemons, make lemonade! And for Erin Doonan, she transformed that into a thriving business venture. In this episode, join Danielle as she explores Erin's zestful journey behind Pours & Petals, a business that’s all about bringing people together, creating lifelong memories, and serving up unique twists on beloved food and drink items.

    Erin candidly shares about the multifaceted world of managing a business that goes beyond just serving drinks. She touches on everything from the delicate art of balancing personal and professional life to the intricacies of business expansion. Plus, you’ll get a sneak peek into the exciting future of Pours & Petals, including the launch of a second camper and more!

    So whether you're curious about the mobile bar industry or seeking inspiration for your own entrepreneurial journey, this episode promises a blend of wisdom and inspiration.

    In this episode, we cover:

    • Why a Disney pass became the unexpected stepping stone for Erin's entrepreneurial journey and the birth of Pours & Petals
    • The raw truth behind the challenges and rewards of running a business (hands-on work is just a tiny slice of it!)
    • How Erin masters the art of balancing personal time with business opportunities
    • The real struggles behind managing social media, and why delegation should be your best friend
    • What's next for Pours & Petals and the exciting prospects of business expansion
    • Erin’s advice for aspiring entrepreneurs about taking that leap in starting your business


    Liquid IV
    This episode is brought to you by Liquid IV, the fast hydration solution that's a lifesaver for busy moms and multitasking business owners. With just one Liquid IV stick, you'll enjoy swift hydration and a dose of essential vitamins that keep you on your feet. Try it today and get 20% off anything you order at liquidiv.com using the promo code "DANIELLE” at checkout.

    Resources
    Connect with Erin
    Website: https://poursandpetalsevents.com/
    Instagram: https://www.instagram.com/poursandpetals/
    TikTok: https://www.tiktok.com/@poursandpetals


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 23 Aug 2023 00:00:00 -0400
    Tips on How To Use AI & ChatGPT for Your Small Business Today

    You've surely heard the buzz about AI, right? I mean, it's everywhere! But if you're anything like us, the whole concept might've seemed a bit...much at first. In fact, Danielle pretty much felt the same way - skeptical and overwhelmed. But after diving in and exploring the world of AI, she found it to actually be a total game-changer for her business, especially with the help of ChatGPT.

    In today's episode, Danielle breaks down the top three ways ChatGPT has revamped her business approach. From brainstorming social media content, to standout product names and compelling website copy, she's got you covered. Join her as she shares all the tips and tricks on how you can leverage AI to be your ultimate business ally.

    So if you've been on the fence about integrating AI into your business, or just curious about its potential, this episode is for you. Tune in and find out how AI can revolutionize your small biz!


    In this episode, we cover:

    • A quick dive into Danielle’s latest tech adventure with ChatGPT
    • How to craft content that doesn't sound like a robot wrote it
    • Getting into the groove with ChatGPT and why it's making waves in the business world
    • Her go-to strategy for using AI to help create ideas from website copy to product names
    • Tips and tricks for making the most out of ChatGPT
    • Handling any AI hiccups and making it work for your biz


    Liquid IV
    This episode is brought to you by Liquid IV, the fast hydration solution that's a lifesaver for busy moms and multitasking business owners. With just one Liquid IV stick, you'll enjoy swift hydration and a dose of essential vitamins that keep you on your feet. Try it today and get 20% off anything you order at liquidiv.com using the promo code "DANIELLE” at checkout.

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 16 Aug 2023 00:00:00 -0400
    How a Teacher Became a Part-Time Entrepreneur w/ Jessica Summers | Shut the Front Door Doormats

    Ever thought about how to juggle multiple roles while running a successful small business? It may seem like a daunting task, but with the right mindset and strategies, it's entirely possible. Join Danielle as she chats with Jessica Summers, the creative force behind Shut the Front Door Doormats, a business that brings joy to homes with its unique and personalized doormats.

    Jessica, a third-grade teacher, a Zumba instructor, and a mother of two, shares her journey of how a simple hobby of creating doormats turned into a thriving business. In this episode, she talks about the challenges of balancing her roles, how she manages to keep her business thriving amidst her busy schedule, the process of creating new designs, and more.

    So whether you're a small business owner, an aspiring entrepreneur, or someone who wears multiple hats like Jessica, this episode is packed with insights and experiences that you can learn from. You can expect to feel inspired and motivated to pursue your own passions, no matter how busy your life may be!

    In this episode, we cover:

    • How Jessica started Shut the Front Door Doormats as a hobby to growing it into a successful biz venture
    • When you should know it’s time to hit pause and recharge
    • Understanding the challenges of keeping up with social media trends and how to handle them
    • Who said entrepreneurship has to be lonely? Jessica shares how connecting with fellow teachers and small business owners has helped her business grow
    • A glimpse into Jessica's creative process for coming up with new designs
    • Why comparing your business to others can be a trap
    • The ins and outs of running a business on Etsy


    Liquid IV
    This episode is brought to you by Liquid IV, the fast hydration solution that's a lifesaver for busy moms and multitasking business owners. With just one Liquid IV stick, you'll enjoy swift hydration and a dose of essential vitamins that keep you on your feet. Try it today and get 20% off anything you order at liquidiv.com using the promo code "DANIELLE” at checkout.

    Resources
    Connect with Jessica
    Etsy: https://www.etsy.com/shop/stfddoormats
    Instagram: https://www.instagram.com/shutthefrontdoordoormats/

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 09 Aug 2023 00:00:00 -0400
    TIKTOK SHOP 101: A Step-by-Step Guide for Small Business Owners

    As the landscape of social media evolves, it can feel like a whirlwind of new trends and features that keep you on your toes. Just as you're starting to get comfortable with one feature or trend, a new one bursts onto the scene. It's easy to feel overwhelmed and wonder, "How can I possibly keep up?” But don't stress! In today's episode, we'll be covering one of the latest features on TikTok specifically designed for small business owners like you: TikTok Shop.

    I’ll be sharing my personal experiences using this feature, and breaking down everything from how to get your product listings looking tip-top on the app, to dealing with bumps in the road like handling return policy concerns and dealing with the app’s seller support. My aim is for you to come away from this episode feeling not just confident, but excited and ready to launch and capitalize on your very own TikTok Shop!

    So whether you're a small business owner looking to expand your customer base, or you’re eager to tap into a new market, this episode is for you!

    In this episode, we cover:

    • Catching up on latest business updates (Patreon, AEON laser projects, etc.)
    • Big family vacation plans - and baby Carter’s first international trip!
    • A secret weapon for managing Instagram DMs
    • The breakdown of TikTok Shop and how it can be its own powerhouse platform for your biz
    • My tips on the best way to list your products to your TikTok Shop
    • Nailing the ins and outs of processing and shipping orders
    • Figuring out the real costs and promotions of TikTok Shop
    • The best way to market your products
    • Handling the return policy issues with confidence


    Liquid IV
    This episode is brought to you by Liquid IV, the fast hydration solution that's a lifesaver for busy moms and multitasking business owners. With just one Liquid IV stick, you'll enjoy swift hydration and a dose of essential vitamins that keep you on your feet. Try it today and get 20% off anything you order at liquidiv.com using the promo code "DANIELLE” at checkout.

    Related Episodes


    Resources
    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 02 Aug 2023 00:00:00 -0400
    Pivot Like a Pro: From Wedding Photographer to Clay Artist w/ Kelli McAbee | Hello Teddy Co.

    Have you ever considered exploring a new passion and turning it into a thriving small business? Join Danielle as she chats with Kelli McAbee of Hello Teddy Co, a business that brings beauty into everyday life with its handcrafted polymer clay jewelry.

    Kelli opens up about her incredible journey — a transformative adventure that led her from capturing moments as a wedding and lifestyle photographer to molding masterpieces as a successful polymer clay artist. This isn't just about a career shift, it's a testament to the power of embracing new opportunities within entrepreneurship, and the amazing things that can happen when you give your passions room to grow.

    So whether you're just toying with the idea of starting your own venture or already deep into entrepreneurship, this episode is for you!


    In this episode, we cover:

    • Why Kelli traded her camera to polymer clay creations, and how that changed her business for the better
    • The ins and outs of choosing the right tools and platforms for selling your products as a small business owner
    • The role of social media and strong branding and why it makes your biz look legit
    • How to strike the perfect balance between maintaining a professional brand and building genuine, relatable connections with your customer base
    • Our shared experiences with managing social media - the good, the bad, and the hilarious!
    • The magic of involving your customers in your design process
    • How to pick brand ambassadors who don't just wear your brand, they vibe with it



    **Detailed Diary Patreon Membership** - My Swirl Squad, the 2nd tier Patreon membership focuses on small business growth and development. Become a part of the Squad today and access members-only content. Learn more at Patreon.com/detaileddiary. I can’t wait for you to join us!


    Resources

    Connect with Kelli
    Website: https://helloteddyco.com/
    Instagram: https://www.instagram.com/helloteddyco
    Pinterest: https://www.pinterest.com/helloteddyco


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 26 Jul 2023 00:00:00 -0400
    One Year Recap of Being Parents: Spoiler Alert - We're Still Learning!

    Parenthood is a roller-coaster of emotions, challenges, and joyful moments that can transform your life in ways you never imagined. In this episode, I’m joined by my husband Joey to pull back the curtain on our first year with our baby, Carter.

    Our heartfelt conversation shines a light on the highs, the lows, and the in-betweens of our journey as new parents. We chat about honest reflections on overcoming health scares, finding comfort in shared experiences, and the irreplaceable joy of simple moments with Carter.

    This episode is a love letter to all parents and those embarking on this wonderful journey. So grab your favorite drink, settle down, and tune in for an episode full of heart and humor!

    In this episode, we cover:

    • The emotional rollercoaster marking our first year with Carter
    • Unexpected challenges we encountered and how we tackled them
    • Small, everyday moments that make parenthood incredibly rewarding
    • The reality of managing expectations as first-time parents (perfect balance is a myth)
    • A fun interlude where Joey shares his thoughts on our favorite wines. Because, let's face it, parenting also means finding those rare moments of downtime!


    Related episodes:


    **Detailed Diary Patreon Membership** - My Swirl Squad, the 2nd tier Patreon membership focuses on small biz growth and development. Learn more at Patreon.com/detaileddiary. I can’t wait for you to join us!

    Resources

    Must Have Baby Products for First Year - We've compiled a list of our favorite must-have baby products that have stood the test of Carter's first year. Be sure to check out the blog post here.


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 19 Jul 2023 00:00:00 -0400
    Laser Cutting & Why I Chose To Introduce the Aeon Laser Into My Business

    As an entrepreneur, I recognize the need to evolve with industry trends and keeping up with the times is key. It's with this mindset that I've decided to step up my game and introduce AEON laser cutting and engraving into my business.

    The goal? To bring new, exciting products to life that I know you're gonna absolutely love! By embracing this cutting-edge tech, I'm paving the way for greater possibilities and can't wait for you to see what's coming up next!

    Now you’re probably wondering, “Why AEON?” Choosing a laser cutter was a big, and let's face it, pricey decision. I've done a ton of research and I’m thrilled to share all the reasons why I picked the AEON model in this episode. I delve into my journey of making this significant investment, the process of weighing the pros and cons, and finally, that "a-ha" moment when I knew AEON was the right choice for me.

    So whether you're a seasoned business owner or just getting your feet wet in the world of entrepreneurship, I hope my journey with AEON will inspire you to take your business to new heights. And if you're thinking about buying a laser or upgrading your existing one, I'm here to share all the insights I've gathered!

    In this episode, we cover:

    • My journey into laser cutting, uncertainties, successes, and everything in between
    • AEON Laser vs Glowforge: My straight-up comparison of these two laser cutting giants
    • How the choice of machine can affect your material costs
    • AEON’s LightBurn software, stacking it against what Glowforge brings to the table
    • The importance of community and support and my experience with the Aeon Laser Users FB Group
    • Why you should trust your instincts when thinking about making investments in your business



    AEON Partner Link: If you're thinking of purchasing a laser or upgrading your current one, I’m just a message away! Click HERE to explore your options, and remember, you're not alone on this journey. I'm here, eager to help you make an informed decision that propels your business forward.
    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)


    Resources

    **Detailed Diary Patreon Membership**
    - My Swirl Squad, the 2nd tier Patreon membership focuses on small business growth and development. Become a part of the Squad today and access members-only content. Learn more at Patreon.com/detaileddiary. I can’t wait for you to join us!


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 12 Jul 2023 00:00:00 -0400
    Why You Should Network for Small Business Growth w/ Keera Albergaria of Linked Jewelry RI

    Do you know how powerful networking can be used to grow your small business? It can help increase your brand’s visibility, give your biz a competitive edge, and empower you to create a more positive influence within your local community and beyond!

    Join Danielle as she chats with Keera Albergaria of Linked, an entrepreneur who's dedicated herself to creating permanent, high-quality, accessible jewelry that allows people to celebrate and commemorate their experiences.

    Keera opens up about her journey into the business world, the hurdles of steering a small enterprise, and her ambitious growth plans for the upcoming years. She also shares valuable insights on how connecting with and giving back to the community and customers can help make a lasting impact on both their lives and yours.

    So, if you're a current or aspiring small business owner, this episode is a must-listen!


    In this episode, we cover:

    • Keera's background and how she started her business
    • Tips for using social media to promote your business
    • Effective pricing strategies based on knowing your audience
    • Adapting to changes in the industry and discovering new paths for growth
    • How Keera's past experiences influence her business decisions
    • Sticking to your values as a business, even when things get tough
    • Her take on networking and fostering a supportive community for business growth
    • The unique business model of Linked and future plans for expansion
    • Final words of encouragement for aspiring entrepreneurs


    Resources

    Connect with Keera
    Website: https://linkedjewels.com/
    Instagram: https://www.instagram.com/linked_llc/


    **Detailed Diary Patreon Membership** - My Swirl Squad, the 2nd tier Patreon membership focuses on small business growth and development. Become a part of the Squad today and access members-only content. Learn more at Patreon.com/detaileddiary. I can’t wait for you to join us!


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 05 Jul 2023 00:00:00 -0400
    My Top Small Business Products I Love and Wouldn’t Run My Biz Without!

    As a small business owner, I understand the struggle of trying to make work easier and more efficient. That's why in this episode, I dive into a topic I've been excited to discuss: my favorite small business products!

    These are items that I use on a daily basis to help me tackle the day-to-day tasks of running my business. From tech gadgets to organization tools and content creation, I’ll share the tried and true favorites that have been with me for years.

    So whether you're already a small business owner or aspiring to start one, I hope this episode helps you discover new products that can benefit your journey.

    In this episode, we cover:

    • My favorite small business products for daily operations
    • How I rake in the cashback with my trusty Amazon business credit card
    • The essential tech tools I rely on, including my desktop computer and printers
    • Top tripods and ring lights I use for content creation
    • Why backdrops and studio lights are game-changing
    • My secret weapon for storing and organizing all my supplies, along with recommended accessories
    • Holy grail products, like my fabulous standing desk, typewriter-style keyboard, and trendy blue light glasses
    • Upcoming Swirl Squad Episode spilling all the deets on my wooden sign packaging process


    Resources

    **Detailed Diary Patreon Membership**
    - My Swirl Squad, the 2nd tier Patreon membership focuses on small business growth and development. Become a part of the Squad today and access members-only content. Learn more at Patreon.com/detaileddiary. I can’t wait for you to join us!

    **Click here for my Amazon Storefront** - all items mentioned in the episode can be found under “For The Business”
    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 28 Jun 2023 00:00:00 -0400
    Q&A w/ My Husband: House Chores and Home Life Revealed!

    Finding the right balance between work and household responsibilities can be tough, especially when you're juggling parenting, running a business, and maintaining a home. And in this episode, you'll hear how Danielle and her husband Joey share how they make it all work together.


    Join them as they chat on how they’ve learned to manage their household and daily routines. They’ll also talk about their non-traditional work schedules and how they divide these responsibilities between them — all while being plain honest about why it’s so important to have those hard conversations about home responsibilities.


    Don’t miss out on this engaging discussion full of useful tips, delightful humor, and truthful advice on how to approach the sometimes awkward subject of "who does what" in the home!



    In this episode, we cover:

    • Ways to manage work, home, and family while staying sane
    • How you can divide and conquer daily chores in the home
    • Why it's important to have open conversations about expectations
    • Tackling parenting duties as a team effort
    • Handling career/business demands without neglecting your personal life
    • Danielle's highly requested video drop on Patreon, where she unveils her expert tips for grid-lining seating charts at events


    Listen to past episodes here on answering Q’s w/ my husband, our fertility journey and more!


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 21 Jun 2023 00:00:00 -0400
    Huge Announcement: Patreon Community for Small Business Owners & Freelancers!

    Attention business owners and freelancers! Are you dreaming of starting your own business but don't know where to begin? Perhaps you're already doing something and looking for guidance or mentorship to take things to the next level. If so, then this episode is for you!

    Danielle is thrilled to announce the launch of her Patreon membership community, offering 3 different tiers of exclusive content and resources for small business owners and freelancers like yourself!

    Get ready to unlock a bunch of awesome perks, like gaining access to:

    • Podcast episodes exclusively for community members. Yep, you'll get the inside scoop before anyone else!
    • Special site wide discounts reserved just for subscribers like you. Who doesn't love a good discount, right?
    • A private community where you can connect and network with other passionate and like-minded individuals. Surround yourself with people who understand the entrepreneurial journey.
    • Exclusive merch that's not available to the public.
    • Plus, a whole lot more!


    Ready to dive in and become a part of this incredible community? ! Head over to https://www.patreon.com/detaileddiary to get all the juicy details and sign up now.

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 14 Jun 2023 00:00:00 -0400
    From Furloughed Employee to CEO: The Story of Desert Sage Swim | Celeste Dahl

    Do you have an entrepreneurial spirit and want to start your own business? Maybe you've thought of launching a business but don’t feel ready to take that leap. Listen in as Celeste, CEO and designer of Desert Sage Swim, shares her inspiring story of how she created a successful swimwear business while being furloughed from work due to the pandemic.


    You'll hear what inspired her and learn how she built her small business by leveraging social media and creating a strong online presence. Celeste also dives into the importance of having an effective business plan, setting goals for yourself, and how to stay motivated throughout the journey.


    So if you're looking for some inspiration to start your own business, this episode is a must-listen!


    In this episode, we cover:


    • Celeste's journey and personal insights you can use on starting your own business
    • Tips for launching a successful product and staying motivated in the process
    • Concrete marketing strategies that will help you generate sales
    • Why email marketing can help start growing your business
    • How you can balance being a mom and owning a business with Celeste's advice
    • The importance of setting boundaries and taking time for yourself



    Related Episodes


    Resources

    Connect with Celeste
    Website: https://desertsageswim.com/
    Instagram: https://www.instagram.com/desertsageswim/


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 07 Jun 2023 00:00:00 -0400
    Start a Successful Small Business for Free: Learn How Now!

    Are you an aspiring entrepreneur wanting to start a profitable small business but worried about the cost? What if there are ways to start a business without breaking the bank?


    Starting a small business can seem expensive, but with some creativity and resourcefulness, it's possible to get your business off the ground for free or without spending a fortune! No matter your passion or interests, there are TONS of low-cost options available to entrepreneurs. In this episode, Danielle discusses her most effective methods for saving money when launching a small business.


    From setting up social media accounts to using print on demand services, – she's giving you all the tips to make your small business dream a reality. So, if you're ready to start your own biz but don't have big money to invest, tune in to hear more!


    In this episode, we cover:


    • Danielle’s personal experience of starting a profitable small business with low expenses
    • The different options available for setting up a business and selling online for free
    • How to set up a Google form to take orders in an organized way without the need for a website or fees
    • Advantages of using platforms like Etsy and free website services to reach your ideal customers
    • What kinds of digital products you can make and sell using Canva
    • Danielle’s expert tips on on selling physical products through custom orders
    • How to repurpose and reuse existing inventory to create compelling listings
    • Using digital mockups to create listings without having to manufacture physical products
    • An overview of print on demand as a low-cost option to start a small business


    Related Episodes:


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 31 May 2023 00:00:00 -0400
    Boost Your Small Business Sales Today: 3 Easy Strategies for Guaranteed Results

    Struggling with slower sales this month in your small business? Looking for ways to get a few extra orders here and there without spending too much time or money? Today's episode will be providing 3 easy and short-term strategies for boosting sales without going over your budget.


    Danielle shares her perspective on traditional sales and marketing strategies, as well as how to get creative with increasing sales. She also covers the importance of customer service and how it can help you grow loyalty and overall brand awareness.


    So if you're looking for quick and easy tips on how to get your sales back on track this month, then you won't want to miss this episode! Tune in today and get the strategies you need to increase your small business sales.



    In this episode, we cover:


    • The importance of creativity when it comes to finding new solutions to increase sales
    • Danielle's top 3 tips for for increasing sales in a business
    • How trial and error is a part of the process
    • Grow engagement on social media with this one offer
    • The value of creating incentives for customer loyalty
    • Why it's okay that not everything will be a success



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 24 May 2023 00:00:00 -0400
    3 Time Saving Hacks for Busy Small Business Owners

    Ever feel like you don't have enough time to get everything done? Are you a busy small business owner looking for ways to save time and maximize productivity?


    In this episode, Danielle reveals 3 hacks she uses to save time and manage it more efficiently. From templates that can streamline processes, to her personal daily schedule, you'll walk away with actionable tips to help you get back in control of your time.


    So if you're ready to get more done in less time, tune in to learn how you can make the most of your day and be more productive!



    In this episode, we cover:


    • Danielle's top 3 time saving hacks of all time
    • How creating these kind of email templates provide better quality responses to customers
    • Why using standardized forms help closes the gap between your vision and customer expectations
    • A look into her daily schedule and how you can structure yours
    • Tips and tricks on using the right tools to your advantage
    • How to best manage multiple projects and deadlines without feeling overwhelmed


    Resources

    Get 50% off your Flodesk subscription HERE

    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)



    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 17 May 2023 00:00:00 -0400
    How Do You Run a Thriving Business in the Wedding Rentals Industry?

    If you're a business owner, you know there can be a lot of pressure to constantly grow your business to the maximum level. You may be asking yourself, do I need to take it to the top or can I be happy with where I'm at?


    In this episode, Danielle shares her experiences in running her wedding rental business and how she's growing in other areas of business without feeling the need to go "all in". From deliveries and pickups to prep and cleaning, you'll get an intimate look at what it takes for her to make each wedding rental weekend a success.


    So if you're looking for tips on how to find success in business without feeling overwhelmed or just curious about what goes on behind-the-scenes when it comes to wedding rentals, this episode is for you!


    In this episode, we cover:


    • The progress of the podcast and content you'd like to see
    • Exciting plans to offer exclusive content and resources to subscribers through a Patreon membership
    • Why creating packages instead of a la carte services for your business could be the best option
    • What a typical wedding rental weekend looks like including the delivery and pick-up process
    • How to set personal goals in business and define your own level of success


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 10 May 2023 00:00:00 -0400
    My New Schedule To Achieve Work-Life Balance as a Mompreneur & Stay-at-Home Mom

    As a small business owner and new stay-at-home mom, you might be feeling overwhelmed at the idea of balancing work and personal life. It's totally understandable – after all, it can feel like they're two separate worlds!

    The key is not to try to fit into a "one-size-fits-all" approach, but instead, shifting your perspective and finding the balance that works best for you.

    And in this episode, Danielle shares her journey – from nap time client calls to late night emails – and how she finds balance in the chaos. She also talks about how you can prioritize your mental health, even when life feels overwhelming.

    So if you're looking for some inspiration and tips on achieving work-life balance as a SAHM and parent, this episode is for you!

    In this episode, we cover:

    • Defining an ideal work-life balance that works for you and your business
    • Shifting your perspective to recognize that balance looks different for everyone
    • How becoming a new mom or parent can affect your approach to balancing work and life
    • Danielle's experience with work-life balance before and after having a baby, and how her perspective on it has changed
    • Examples of how Danielle manages her day-to-day with a newborn and a business to run
    • Practical steps you can take to make sure your biz and family are running smoothly
    • How Danielle and her husband manage their time and space to balance their personal, professional, and family life


    Related Episodes



    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 03 May 2023 00:00:00 -0400
    Rosalia Nava: How Can You Adapt and Thrive in a Changing Business Climate? | Simple Southern Designs

    Managing and expanding a small business can be challenging, especially with the ever-changing business industry. You might feel stuck, not knowing how to move forward and adapt to the environment. But it doesn't have to be that way!

    In this episode, Danielle chats with Rosalia of Simple Southern Designs, an entrepreneur and small business owner who has made it her mission to create beautiful signs that delight customers and help them express their joy and creativity.


    Rosalia talks about how she got started in the industry, the challenges of running a small biz, and her goals for growth in the coming years. She also shares some inspiring words of advice that she lives by to help stay grounded as an entrepreneur.


    So if you're a small business owner feeling a bit discouraged, tune in now to hear some inspiration and encouragement to keep going!


    In this episode, we cover:

    • Rosalia's background and how she started her business
    • Valuable marketing tips you can use to showcase your business
    • Why you need to build connections and maintain long-term relationships with customers
    • Adapting to changes in business and finding new opportunities during "slow seasons"
    • Rosalia shares how her parents and their immigration from Mexico inspire her to keep going
    • How networking with local vendors and the community can help business growth
    • Final piece of advice from Rosalia and words of encouragement for aspiring entrepreneurs




    Resources

    Connect with Rosalia
    Website: https://simplesoutherndesigns.com/
    Instagram: https://www.instagram.com/simplesoutherndesigns/


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 26 Apr 2023 00:00:00 -0400
    How You Can Use Email Lists & Flodesk To Grow Your Business and Engage Your Audience

    Are you looking for effective ways to market your business using email lists but unsure about where to begin? Email marketing can be an intimidating task for many entrepreneurs, which is why it's helpful to understand the fundamentals and tools you can use so you can start building a strategy that works for you.


    In this episode, Danielle shares her personal all-time fave tool when it comes to email marketing: Flodesk. From segmentation in email campaigns to building attractive opt-in pages, she provides her insights on how to utilize Flodesk efficiently and create automated workflow sequences that will engage the right people. These tips will help you reach your sales goals, nurture leads effectively and make an impact with your emails - all without feeling overwhelmed.


    So if you're ready to kickstart your email marketing journey, tune in to this episode and use Danielle's advice to get started today!



    In this episode, we cover:


    • Why Danielle loves using Flodesk for crafting easy email marketing campaigns
    • How to create and leverage opt-in landing pages and follow-up workflows to target specific customers
    • Find out why it’s important to segment audiences with different interests
    • The benefits of targeted emails and how they can increase conversions
    • Creative ways to use email sequences for improved customer engagement by using freebies and discounts as incentives
    • How doing THIS can help your business grow and succeed



    Resources

    Get 50% off your Flodesk subscription HERE

    (Disclosure: The above link is an affiliate link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. I only use affiliate links for products & services that I personally use and highly recommend!)



    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 19 Apr 2023 00:00:00 -0400
    Georgia Barrett: From Corporate to Creative – A Graphic Designer’s Journey to Small Business Success | Gbarrett Studio

    What if you could transition from working in a corporate job to running your own successful small business? Or, perhaps you're already on the entrepreneurial journey and looking to turn your creative passion into a full-time job.

    In this episode, Danielle is joined by her former assistant and Graphic Designer Georgia Barrett, CEO and Founder of GBarrett Studio. Together they discuss what it took for Georgia to make the transition from corporate work to owning a business of her own, how branding can amplify small business success, as well as why taking imperfect actions often has the potential to bring great rewards in entrepreneurship.

    So whether you're just starting out or already have a business up and running, this episode will provide inspiration to stay the course and keep chasing your dreams!


    In this episode, we cover:

    • Georgia's background in graphic design, her experience in corporate, and decision to start her own business
    • Why having corporate experience can be valuable when starting a business
    • How Danielle and Georgia first connected and started working together
    • Her innovative approach to branding to help small businesses stand out
    • Taglines and how they can be used to boost brand recognition
    • The importance of knowing a person and their brand when working on design projects
    • Identifying brand pillars to start creating a powerful personal brand
    • Why you don't need to be "perfect" to achieve your goals
    • Georgia's organizational strategies and actions she takes for every client to guarantee success
    • Benefits of networking and socializing for small business owners
    • Future goals for Georgia's business and final piece of advice for those wanting to make the jump to entrepreneurship


    The Comprehensive Guide to Hand Lettering

    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon


    Resources

    Connect with Georgia
    IG: https://www.instagram.com/iamgeorgia.b/
    Website: https://gbarrettstudio.com/



    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 12 Apr 2023 00:00:00 -0400
    Small Business Growth: Crafting a Personal Budget for Success

    Are you finding it difficult to manage your personal finances while also building your small business? It's a common challenge faced by many entrepreneurs, and juggling both budgets can be overwhelming.

    In this episode, Danielle shares her insights and personal experience on how to create a personal budget that aligns with your business goals. She delves into the nitty-gritty details such as assessing your expenses, reducing costs, exploring alternative business avenues, and setting attainable goals for the future.

    So if you're ready to take charge of your finances and achieve your personal goals, this episode is full of useful tips and actionable steps that can help you take the first steps. Tune in now!


    In this episode, we cover:

    • The significant role personal budgeting plays in small business success
    • Why you need to set achievable sales goals that drive motivation and business growth
    • Identifying your fixed and variable expenses in budgeting
    • How you can categorize your personal expenses using Danielle's color-coding strategy
    • What to do if you're experiencing a slower sales month
    • Final piece of advice and resources for those looking to get started with personal budgeting


    The Comprehensive Guide to Hand Lettering
    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon


    Resources
    *Ready to make progress on your personal budget today? Get a step ahead with a simple and easy-to-use template! Send a DM to @detaileddiarypodcast for more details!

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 05 Apr 2023 00:00:00 -0400
    Alli Bates: Navigating Growth and Change in Small Business | Little Looks by Lilly

    Have you started your own business but are wondering how you can take it to the next level? Or maybe you're trying to figure out how to quit your day job and go all in?

    In this episode, Danielle chats with Alli, the CEO and founder of Little Looks by Lilly, a knitwear and hand embroidery company specializing in baby and family customized and ready-to-wear garments. Alli shares her journey from working as a math teacher to taking her business more seriously amidst the pandemic, to how she juggles all the different roles of being a mom, small business owner, and creative entrepreneur.

    She also offers advice for entrepreneurs just starting out, as well as gives tips on navigating challenges she faced. So if you're looking for some inspiration and motivation, this episode is just what you need!

    In this episode, we cover:

    • How Alli went from being a teacher to a full-time entrepreneur
    • Social media and marketing tips to help your business grow
    • The importance of balancing your business with family life
    • How to be flexible and develop effective business systems
    • Insights on organizing your business around seasons
    • Tips on sharing information with customers on an efficient basis
    • The differences of Etsy and Shopify and which platform you should consider
    • What chargebacks are and how to navigate them
    • Final piece of advice for new entrepreneurs who are just getting started


    The Comprehensive Guide to Hand Lettering
    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon


    Resources

    Connect with Alli
    Website: http://www.littlelooksbylilly.com/
    Instagram: https://instagram.com/littlelooksbylilly
    TikTok: http://www.tiktok.com/@littlelooksbylilly
    Youtube: https://www.youtube.com/@littlelooksbylillyLLC


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 29 Mar 2023 00:00:00 -0400
    Vault Episode: Small Business Basics 101

    Are you a small biz owner struggling with the financial side of things? Maybe you're just getting started and need to learn more about money management. If either one of those sound like you, you'll want to tune into this week's episode! We're revisiting one of Danielle's most downloaded and popular episodes - small business basics 101.

    Danielle shares the goods on all the things entrepreneurs need to know when it comes to mastering their business finances from bookkeeping and setting prices, to how to handle inconsistent income, tackling taxes, and so much more.

    So if you're ready to get your finances in order and become a savvy small business owner, this episode is for you!

    In this episode, we cover:

    • The fundamentals of bookkeeping and how to create a system for your biz
    • Why you need to learn about taxes and what to expect when you're paying them
    • Strategies for managing your income and making sure you're saving enough money
    • Pricing your products or services in order to ensure profitability
    • What to do when you have inconsistent income during a "slow" season
    • Tips on paying yourself as a small business owner
    • How to divide income between personal and business expenses
    • Practical advice on how to plan for a maternity leave and other financial needs


    The Comprehensive Guide to Hand Lettering
    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon!


    Resources


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 22 Mar 2023 00:00:00 -0400
    The Benefits of Self-Education: Learn How Online Courses Can Transform Your Business

    Have you ever considered investing in some kind of educational resource for your small business to help you grow? Whether it be an online course, a webinar, or even one-on-one coaching – understanding the pros and cons of it all is essential to making sure your investment pays off.

    In this episode, Danielle shares her experience as a small business owner who has both purchased online courses to help her business, as well as created and sells educational resources online to help support other small biz owners.

    She talks about the importance of knowing and trusting the person you’re investing in, having a goal in mind for what you want to accomplish, and finding the balance between spending time building your business and spending money on it.

    So if you're considering investing in educational resources for your business, this episode is for you!

    In this episode, we cover:

    • The growth of the course industry through social media
    • Skepticism around online courses and who offers them
    • How taking courses can help you grow your business in different directions
    • The first course Danielle took that helped her learn how to pitch brands and negotiate deals
    • Why you should first understand what your business needs before taking a course
    • Another course she took that taught her everything she needed to know about starting a podcast
    • Investing in a course vs trying to figure out things on your own
    • Key points you should consider before purchasing a course
    • How this most recent course about art licensing has been a goal of Danielle to complete
    • Final piece of advice for those considering investing in education for their business


    The Comprehensive Guide to Hand Lettering
    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon.


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 15 Mar 2023 00:00:00 -0400
    From Accountant to CEO: My College Journey & Becoming an Entrepreneur

    Are you a college student feeling unsure of what path is right for you? Or perhaps you've taken a major, but deep down inside you know that it may not be the route you'd like to follow.

    The thing is, you don't have to feel stuck or limited in the choices you make. There are so many options available nowadays, especially in the world of small business, and there are plenty of opportunities to make a good life for yourself in this space.

    In today's episode, Danielle speaks at her alma mater, Providence College, and shares her experience with entrepreneurship. She explains the key takeaways she wants to leave the students with and offers advice on how to approach your college experience and future career.

    So if you're feeling stuck or need some inspiration, tune in now to hear Danielle's story and advice!

    In this episode, we cover:

    • The 5 different areas of Danielle’s business
    • Her college journey and how it led her to pursue entrepreneurship
    • Why you should explore your options in the world of small business
    • The importance of not pigeonholing yourself to one career path
    • How Danielle's background in accounting has helped her business
    • What kind of passive income streams you can do part-time while going to school or having a job
    • The various things Danielle has been able to achieve since pivoting her career
    • Why taking risks or change can be scary yet ultimately rewarding and life changing
    • Final piece of advice for those interested in starting a small business



    The Comprehensive Guide to Hand Lettering
    The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy on Amazon now!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 08 Mar 2023 00:00:00 -0500
    Jordan Scarduzio: Can Hiring an Assistant Help Your Small Business Reach the Next Level? | Dory’s Designs LLC

    Are you interested in becoming an assistant that helps support small businesses? Or maybe you're a small business owner that needs help managing some of the day-to-day tasks and wondering how you can find the help you need?

    In this episode, Danielle is joined by Jordan, her in-person assistant, to share about her role in Danielle's business and the topic of assistantship. Danielle breaks down her process of hiring an assistant, how she finds the perfect match for her business, and why it's okay that you don't have to do everything on your own. They also discuss the importance of why having a small business friend can be so beneficial.

    So if you're looking for tips on how you can work with small biz owners as an assistant, or just want to know more about Danielle and Jordan’s journey with assistantship, tune in to hear more!

    In this episode, we cover:

    • Why Danielle decided to start hiring and working with assistants
    • The different roles of the people on Danielle’s team
    • Benefits of hiring an assistant and how it can help your business grow
    • Tips for finding the right assistant for your small business
    • How Jordan got started as an assistant and her experience working in-person for Danielle
    • What kinds of tasks Jordan does to help support Danielle and other small business owners
    • A behind the scenes look of what organized chaos looks like when it comes to working as a team
    • Why Jordan loves being an in-person or virtual assistant and what she finds most rewarding about her work
    • The importance of having a small business friend and why it can be so beneficial



    Resources
    Connect with Jordan
    Instagram: https://www.instagram.com/dorysdesignsllc

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 01 Mar 2023 00:00:00 -0500
    Julia Casolo: Finding Your Creative Passion and Making It Work | Julia Kay Design

    Have you ever felt a spark of inspiration to launch your own business, but weren't certain how to get started? Or perhaps you're wondering how you can pivot or transition your services in an industry you love, and don't know how?

    In this episode, Danielle sits down with Julia of Julia Kay Design to talk about her business journey. Julia specializes in wedding invitations and calligraphy services, and she shares with you her process for finding the right services to offer, how she got started, and why it's important to never stop creating.

    She also chats about the challenges of social media, being persistent, and setting goals for the future. So tune in now to gain valuable insights into the wedding industry and follow your creative dreams!

    In this episode, we cover:

    • Learn about Julia and how she got started in the wedding industry
    • What made Julia decide to start printing and selling invitations
    • Why teaching yourself a new skill can be intimidating and overwhelming, but also super rewarding
    • Using free and available resources to help you achieve your business goals and dreams
    • Pros and cons of social media and how it's used to grow your online business
    • The importance of continuing to create genuine content even when you don't think it'll be successful
    • How referrals and word of mouth marketing is key in helping you grow your business
    • Future business growth plans and the importance of taking it one step at a time


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!

    Resources
    Connect with Julia
    Website: https://juliakaydesign.com/
    Instagram: https://www.instagram.com/juliakaydesign/
    Podcast: Julia’s Creative Business Guidebook


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 22 Feb 2023 00:00:00 -0500
    8 Easy To Do Design Ideas To Make Passive Income Using Print on Demand

    Are you a business owner wondering what other avenues are available for you to make money? Or maybe you're wanting to start a business but don't know what to offer or where to begin?

    The great news is that while there's a lot to consider when starting a business, there's no shortage of opportunities available! In this episode, Danielle shares with you a great option to consider: print on demand businesses.

    Danielle dives into what exactly print on demand is, why it could be an excellent option for your business, plus tips and tricks on how you can get started.

    So whether you're looking for additional income streams or wanting to test out a new business idea, this episode is for you!

    In this episode, we cover:

    • Danielle's top 8 ideas for starting a business in the print on demand niche
    • How you can use print on demand to reach your passive income goals with minimal effort
    • Why Printful is an amazing resource for small businesses to take advantage of
    • Other comparable options offering more niche specific products
    • The cost/time trade off of using print on demand over sourcing products yourself
    • Biggest piece of advice for those who are ready to grow and scale their small businesses


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started.

    Printful - click here to try printful now!
    *This contains an affiliate link, which means that if you purchase a product/service through the links provided, I may receive a small commission (at no extra cost to you). I only promote products and services that I use, trust and believe in!


    Resources
    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 15 Feb 2023 00:00:00 -0500
    Beginner’s Comprehensive Guide To Hand Lettering | My New Book

    Have you been thinking about getting into hand lettering but have no idea where to start? Or maybe you've already begun your journey as a letterer but would like to sharpen your skills? If so, this episode is for you!

    Danielle is sharing her entire journey in self-publishing her new book, "A Beginner's Comprehensive Guide to Hand Lettering". She'll walk you through an overview of the book and explain why it's a must-have for anyone looking to discover their own unique hand lettering style.

    Want to get your hands on the book now? Check out the book here for more info!

    In this episode, we cover:

    • What's in the new Beginner's Comprehensive Guide to Hand Lettering
    • How Danielle wrote and compiled it during maternity leave and after
    • Why the book complements the original workbook
    • How you can develop your own signature hand lettering style
    • What sets this book apart from other hand lettering guides
    • Extreme gratitude for the supporters and listeners over the past few years
    • Final piece of advice for those who want to take that leap and go after your dreams


    Grab the book here: **Beginner's Comprehensive Guide To Hand Lettering: To Intricately & Intentionally Develop Your Signature Hand Lettering Style**


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started.


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 08 Feb 2023 00:00:00 -0500
    Maura Gorman: Becoming a New Mom and Managing a Career & Business | Dainty Scripts

    Are you working full-time and also own a business? Or maybe you're wondering what it's like to run a business, have a full-time career, while also starting a family. Whichever stage you’re at, today's guest is the perfect person to hear from. In this episode, I chat with Maura Gorman, the founder of Dainty Scripts, which specializes in custom hand-lettering & illustrations.

    Maura shares all about her journey working in education as an art teacher, how Dainty Scripts got started, and her plans for her upcoming pregnancy. Plus, you'll get tips on how to manage your own business and family commitments, and how you don't have to follow all the rules to make it as a business owner.

    Tune in now and hear Maura's words of encouragement and advice for anyone who may be at the same point in their life and career!


    In this episode, we cover:

    • How Maura Gorman of Dainty Scripts went from crafting standard charcuterie boards to creating exquisite custom pieces
    • Insight into Maura's creative process as we talk about her inspiration, tools of choice and design tips
    • What it takes to manage inventory and prepare for events
    • A pop-up strategy that can help you grow your business while strengthening relationships in the community
    • Maura's incredible story of turning her sister's words into canvases and donating them to hospitals during the covid pandemic
    • How she organizes her orders and processes through Excel sheets
    • Challenges of being a full-time teacher while running a part-time business
    • The importance of staying active and engaged on social media
    • Advantages of selling on Instagram versus Etsy
    • How giveaways and collabs w/ other biz owners can help small businesses grow
    • The future of Dainty Scripts and Maura's excitement to become a new mom


    Resources
    Connect with Maura
    Instagram: https://www.instagram.com/daintyscripts
    Facebook: https://www.facebook.com/daintyscripts

    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started.

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 01 Feb 2023 00:00:00 -0500
    Recap: Danielle & Joey Reflect on Their First 6 Months of Parenting

    It's been 6 months since we've welcomed Carter into the world, and it's been an incredible journey filled with lots of love, emotion, and learning. Being a parent is an incredibly fulfilling yet often nerve-wracking experience, and it's been no different for us. In this episode, my husband Joey and I sit down to chat and answer some common questions we get about our experiences as new parents.

    From episodes of anxiety, breastfeeding struggles and parenting tips we've learnt along the way - this episode covers it all. We also share what we're looking forward to as a family in the coming months, and why parenting isn’t the cookie cutter version of parenting you may have seen before.

    Join us as we reflect on our experiences so far, and we hope it helps you in some way!

    In this episode, we cover:

    • The 3 main areas we've received the most questions on about Carter - feeding, sleeping, and awake time
    • Challenges surrounding breastfeeding and why I went back to pumping
    • Dealing with chronic health issues concerning feedings, digestion and weight gain
    • The importance of having an understanding of every baby's unique needs
    • Why we've decided to rock Carter to sleep despite the popular opinion not to
    • How we've switched his formula to help him sleep better at night
    • Finding what works for your family when it comes to baby's sleeping patterns and schedules
    • Carter's personality traits and developing of new skills as he's growing
    • How to manage and cope with anxiety as a new mom in a healthy way
    • Why being on the same page while parenting with your spouse or partner is key
    • Recognizing that each person's experience as a parent is different and unique, but still equally valid
    • How to balance running a business and being a mom
    • Future upcoming plans for our family


    Check out related episodes here on our fertility journey, answering Q’s w/ my husband, and more!


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!

    Resources
    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 25 Jan 2023 00:00:00 -0500
    Learning and Growing Through Failures in My Small Business

    It's easy to hear the stories of small businesses achieving success, making big profits, and think it happened overnight. But as any entrepreneur or business owner knows, that's far from reality! Not every business journey is filled with success, and most small businesses will experience challenges and even failures along the way.

    In today's episode, I'm sharing how I’ve learned to accept and even embrace the times of struggle that come with being a small business owner. I discuss some of my own business failures, how to trust the process and believe in yourself, and my best tips to help you overcome any obstacles that come your way.

    So if you're experiencing some bumps along your entrepreneurial journey and looking for ways to persevere through the challenges, today’s episode is for you!

    In this episode, we cover:

    • Why failures in your business aren't really failures
    • Examples and details of my product launches and service initiatives that failed
    • How you can reintroduce failed product or service launches in the future
    • The impact of having a positive mindset despite failures in your business
    • Why you need to be adaptable during the current state of the economy as a small business owner
    • How being open about your failures in your biz can be beneficial for other entrepreneurs
    • The importance to be patient yet persistent in your business efforts
    • My best tips on how you can make it through moments of uncertainty in your business


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 18 Jan 2023 00:00:00 -0500
    Sophie Konop: Turning Your Dream Into a Full-Time Career | Simply Sophie Designs

    Do you ever dream of turning your small business into a full-time career? In this episode, I chat with Sophie of Simply Sophie Designs, an amazing illustrator and small business coach. We talk about her journey to full-time entrepreneurship, and the importance of believing in yourself and taking your business seriously from the start.

    Sophie also offers some great advice for entrepreneurs just starting out, including how to stay motivated and not let comparison steal your joy. So if you're already a business owner wanting to take that leap from part-time to full-time, or if you're an aspiring small business owner, this episode is for you!

    In this episode we cover:

    • Meet Sophie and how she got started in her business
    • How she expanded her services from custom illustrations to business coaching
    • Ways to find support and build your own personal network
    • Why local networking has so many advantages to help build your client base
    • When to transition to full-time entrepreneurship and if it's right for you
    • The inspiration behind Sophie's illustrations and design posts
    • Why it's important to consider taking your business seriously from the start
    • Strategies for dealing with imposter syndrome and comparisonitis
    • Final piece of advice for aspiring entrepreneurs


    Related Episodes


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!


    Resources
    Connect with Sophie
    Website: https://www.simplysophiedesigns.com/
    Instagram: https://www.instagram.com/simplysophiedesigns/


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 11 Jan 2023 00:00:00 -0500
    My 2022 Business Income Breakdown

    It's a new year and a new start! And while it's only the beginning of January, it's a great time to reflect on the past year to look ahead to what goals we want to accomplish in the coming year.

    In this episode, I'll be taking you through my 2022 income breakdown and reflecting on how things have changed in the past year. We'll take a look at my successes and areas of growth, as well as chat about some of the challenges that I faced along the way.

    Plus, we'll discuss what's in store for 2023 – including more of my rebrand, launches and podcast initiatives. Hopefully this episode will provide you with some insight on my journey as a business owner, as well as provide tips on how you can grow your own business and track finances effectively into the new year.

    In this episode, we cover:

    • My journey with working through rebranding the website and why I decided to do it
    • The current and exciting, upcoming projects for 2023
    • How I'm finding the right balance between being a stay-at-home mom and running my business
    • Why taking social media breaks can be beneficial for your overall mental health
    • Profit percentages of different revenue streams
    • What I’ve learned from tracking my income breakdowns
    • How I’m looking forward to continued growth in 2023


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 04 Jan 2023 00:00:00 -0500
    Katy Murray: Balancing Motherhood, Career & Business

    As a business owner, sometimes it can be hard to manage our own expectations, the opinions of others and the internal stigmas we create for ourselves. In this episode, I'm joined by Katy Murray, who's a photographer, podcast host, and mom. All the while balancing a full-time career. Katy shares her experience of how she handled the expectations from both herself and those around her, as well as the steps she took to make sure that her business was a success.

    She also chats about her experience of managing failure and mistakes throughout her journey, and how it's important to not let this define you. So if you're feeling a little overwhelmed trying to balance all the things, then this episode is definitely for you!

    In this episode, we cover:

    • Katy's personal journey of becoming a business owner
    • What stigmas and stereotypes in the business world looks like
    • How to combat negative feelings of being judged
    • Ways to encourage ourselves as female entrepreneurs
    • Tips for balancing the demands of being a small business owner with other responsibilities
    • How to give yourself grace when things don't go exactly as planned
    • Practical advice for creating a successful business and setting yourself up for success in the long run


    Sponsor
    Paperlike
    Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!

    Resources
    Connect with Katy
    Website: https://www.katymurrayphotography.com/
    Social: https://www.instagram.com/katymurrayphotography/
    Podcast: https://podcasts.apple.com/us/podcast/ginger-biz/id1623517162


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 28 Dec 2022 00:00:00 -0500
    100th Episode Recap - Growth, Success & Celebrations!

    It's hard to believe that the 100th episode of the Detailed Diary Podcast is here! When I first started this podcast, I had an idea of where I wanted it to go. As the episodes have been released and we've continued on this journey, my vision for what the podcast could be has grown more and more. And in celebration of our 100th episode, I wanted to take a look back at some of the most downloaded podcast episodes to date.

    Our conversations about success, failures, and fears, to interviewing amazing women business owners have been enlightening! It's been an incredible journey that has truly brought something special in each episode.

    With all that being said, I'm so proud of what we've been able to accomplish together and can't wait to share more amazing content with you in the future. Be sure to check out the show notes for a list and links of the top episodes from the podcast.

    Thank you so much for your support and I can't wait to see what the next 100 episodes have in store!

    In this episode, we cover:

    • How the podcast has grown over the past 100 episodes
    • My appreciation and gratitude for the amazing listeners and supporters
    • Why I created a new website and did a brand overhaul with Georgia for the podcast
    • Personal insights into the most downloaded solo & guest interviews and why they're so popular
    • Upcoming plans for a new community platform
    • What's next for the podcast in 2023 and beyond!

    For a list of my most downloaded solo & guest episodes, click here!


    My Graphic Designer - Georgia
    IG: https://www.instagram.com/iamgeorgia.b/
    Website: https://gbarrettstudio.com/

    Resources
    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 14 Dec 2022 00:00:00 -0500
    Bailey Ness: From Fashion to Entrepreneur & Social Media Marketing | Nesscessity

    If you're an entrepreneur and want to know how you can work with more clients or grow your business without feeling overwhelmed trying to do all the things, then this episode is for you! I'm joined by Bailey Ness of Nesscessity, a marketing agency that helps small businesses and entrepreneurs build an online presence.

    Bailey shares her journey of starting a business from scratch, the power of research and self-taught skills, and how you can create a business plan that works for you. She also shares tips on how you can start your own business and advice for aspiring entrepreneurs.

    So if you're ready to learn more about taking your business to the next level, be sure to listen in!

    In this episode, we cover:

    • How Bailey got started with Necessity
    • Services you can offer as a social media manager or online service provider
    • The process of outsourcing and growing a team
    • How you can handle the uncertainty of social media platforms
    • The transition of focusing on video content creation to keep up with the trends
    • Why you can learn anything online, and teach yourself to use the tools or skills you need to start a business
    • The day-to-day of running an online business and agency
    • How Facebook ads are beneficial for small businesses
    • Bailey's future goals for her business in the next few years


    Resources
    Connect with Bailey
    Website: https://nesscessitycreative.com/
    Instagram: https://www.instagram.com/nesscessity/

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 07 Dec 2022 00:00:00 -0500
    Logan Boaz: From Retail to Successful Wedding + Home Decor Business | Hardwood and Home

    It can be overwhelming growing and running a business all while balancing being a mother. You may feel as if you’re being pulled in a million different directions and can’t keep up. But taking it one day at a time and focusing on what’s important can make all the difference. In this episode, I'm joined with Logan Boaz, owner of Hardwood + Home, which specializes in wedding, special event signage, and home decor, and shares with you her journey of being a mom and a business owner.

    Logan talks about the struggles she faced, and the lessons that have helped her stay focused on what matters. She also offers tips on balancing work and family life, and how she manages her time among it all.

    So if you're someone who's struggling to grow their business and have more work/life balance, tune in to hear more now!

    In this episode, we cover:

    • Meet Logan and learn how she went from retail to online business owner
    • Why it's okay to try many different things before you find the right niche
    • The importance of staying focused on one specific area to grow your business
    • How Logan works from home and balances her time between family and running a business
    • Imposter syndrome and pushing through it when starting a business
    • Routines and how you can adjust them to fit your lifestyle
    • What it means to "have it all" and recognizing the season you are in


    Resources
    Connect with Logan
    Website: https://hardwoodandhome.com/
    Instagram: https://www.instagram.com/hardwoodandhomellc/


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 30 Nov 2022 00:00:00 -0500
    3 Reels to Make in Your Business Today

    Today's business landscape is more competitive than ever. In order to stand out from the crowd, it's important that you're creating a strong online presence. And one way you can do that is by creating and using reels. Reels can be a great way to reach your existing audience and new customers, as well as grow your online following.

    In this week's episode, we'll talk about three different reel videos you should try out in your business. From holiday inspired videos to behind the scenes videos, we'll discuss all the different ways you can use reels that are engaging and easy to do.

    So tune in now to find out how you can start creating reels today!

    In this episode, we cover:

    • Ideas you can use to create reels for your small business
    • The social media algorithm and what that means for reaching your audience
    • How to create holiday inspired, festive videos
    • Utilizing trending sounds that relate back to your business
    • Sharing behind the scenes videos of daily operations in your business
    • How to be adapting and roll with the punches as a small business owner when it comes to ever-changing technology and social media trends
    • Why it’s important to get creative and think outside of the box for your business
    • The kind of content you can look forward to for next week’s episode


    Related Episodes


    Black Friday Promo - Details and Swirls is having a Black Friday sale! The sale begins this Friday, November 25th, and ends at midnight on Monday, November 28th. Check out the links below and take advantage of this one-time sale now!


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 23 Nov 2022 00:00:00 -0500
    Casey Stamouli: From Waitstaff to Becoming a Successful Wedding Planner | Casey & Co. Events

    Do you love weddings? Have you ever thought about becoming a wedding planner or how you can transition into the wedding industry? In today's episode, I'm chatting with Casey Stamouli, the owner and lead designer of Casey & Co. Events. Casey shares with us how she got started in the industry and what it was like starting her own business.

    She also shares some great advice for anyone considering becoming a wedding planner or working in the wedding industry. If you're thinking about starting your own business or getting into the wedding industry, this is the episode for you!

    In this episode, we cover:

    • Learn about Casey's background and how she got into the wedding industry
    • Find out what the role as a wedding planner involves
    • Why it's okay to start at the bottom and work your way up
    • How to stand out in a competitive industry
    • Work-life balance and setting boundaries with clients to prevent burnout
    • Social media tips on how to promote your business
    • Things to consider when hiring a wedding planner
    • The importance of networking and building relationships
    • Casey's final advice for anyone considering a career in weddings


    Resources
    Connect with Casey
    Website: https://www.caseycoevents.com/
    Instagram: https://www.instagram.com/caseyandcoevents
    Pinterest: https://www.pinterest.com/caseyandcoevents/_created/


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 16 Nov 2022 00:00:00 -0500
    3 Ways to Create Passive Income Using Canva

    Have you thought about creating another income stream for your business that doesn't require a lot of time or effort? If so, did you know that with the help of Canva, one of my fave go-to design tools, can help you do just that?

    Canva is a great tool for small businesses and entrepreneurs as there are so many things you can do with it. And in this episode, I share with you on how you can get started by creating 3 easy digital products all by using Canva.

    So if you're looking to add another income stream to your business, be sure to tune in to this episode. And don't forget - if you try any of these ideas, I want to see what you create, so be sure to tag me on social media!

    In this episode, we cover:

    • Why Canva is a must have for small business owners
    • Is creating passive income for you and what you need to consider
    • Why exporting your designs as a PDF is so important
    • Ideas on templates and resources you can create to generate income from Canva
    • What kinds of things to be mindful of when creating editable templates
    • How to trade valuable resources for email addresses from potential customers
    • Why thinking differently as an entrepreneur is key when it comes to making additional income for your business


    Related Episodes


    Resources & Links
    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 09 Nov 2022 00:00:00 -0500
    Detailed Diary Special: My Must Have Apps for Small Businesses

    Original Air Date: April 14, 2021

    Do you own an online business? If so, then working from your phone is probably a regular occurrence. For some of you, conducting most of your work from your device might even be the norm. And for others, you may think you're missing out by not using your phone more for business purposes. So to help, I'm bringing back one of my popular recorded episodes that goes over my must have apps for running a small business… from my phone!

    I'll be giving an overview of the apps I use most often for my business and how they help me with efficiency and productivity. We'll also discuss why it's important to have a work/life balance when working from your phone and how to set boundaries so you're NOT working 24/7.

    If you're interested in how I use apps to manage my business or want some tips on how to stay productive while working from your phone, tune in now!

    In this episode, we cover:

    • Which apps can be used on the phone as well as on a computer
    • The apps that make it easy to edit your videos to give it that extra pizzazz before posting
    • My go-to tool for quickly creating Instagram graphics
    • The app that allows me to have more control over my social media posts
    • Understanding the importance of setting boundaries to prevent burnout
    • What you can use to easily create your to-do lists and set goals
    • Why organization is key
    • How to make the most of your time when working from your phone


    Resources - List of the apps I use on a day to day basis!

    Photo & Video
    Lightroom
    CutStory
    FilmoraGo

    Organization
    Google Drive
    USPS
    Square
    Reminders

    Content Creation
    Milkshake
    Canva
    Planoly
    Preview


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 02 Nov 2022 00:00:00 -0400
    Crystal Papino: Overcoming the Challenges of Being an Entrepreneur | the Perfect Parcel

    As a business owner, it can be easy to get caught up in the day-to-day and forget why you started your business in the first place. In this episode, Crystal Papino of The Perfect Parcel, shares her story of how she went from working a 9-5 job to starting her own successful business – and the importance of doing what you love.

    Crystal talks about how she started her business during the pandemic, and how she quickly realized that she loved what she was doing. She talks about the different aspects of starting a business, from making the initial investment to creating content and marketing her business. Crystal also talks about the challenges and hurdles of running a business, and how she has been able to overcome them.

    If you are thinking about starting your own business, or if you are already a business owner, listen now to hear how you can push past the difficulties to create a successful business.

    In this episode, we cover:

    • How Crystal started her business during the pandemic
    • What she loves about being a business owner
    • The different aspects of starting a business
    • Strategies for when you're feeling creatively blocked
    • Why it's important to know what you love to do as an entrepreneur
    • How to declutter your life to make room for your big goals
    • The challenges and hurdles of running a business
    • Crystal's advice for anyone wanting to start their own business


    Resources
    Connect with Crystal
    Website: https://www.theperfectparcel.biz/
    Instagram: https://www.instagram.com/the.perfectparcel
    Facebook: https://www.facebook.com/the.perfectparcel

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 26 Oct 2022 00:00:00 -0400
    What I Learned From Maternity Leave, Postpartum & What’s Next

    It can be difficult to know what to expect when you become a parent – especially if it's your first time. You may be feeling a mix of emotions, from excitement and joy to anxiety and overwhelm. And as a first-time mom, I certainly was no exception.

    In this episode, I candidly share what I learned from my own experience with maternity leave, postpartum and working from home with a newborn. I talk about the challenges I faced, the joys I experienced and how I'm navigating this new chapter of my life.

    I also discuss my plans for the future and what's next for me – both personally and professionally. So whether you're a parent yourself, or you're thinking about starting a family, I hope this episode provides some insight, inspiration – and maybe even a little bit of humor for your journey ahead!

    In this episode, we cover:

    • What I learned from my maternity leave and postpartum experience
    • The importance of soaking in all the sweet moments with your baby
    • What has been the most challenging time of my life
    • Why your mental health and self-care is so important
    • How I'm feeling about returning to work and business
    • What goals I have for myself and my family moving forward
    • The importance of being intentional in your business
    • How to know when to pull back on certain areas of your business
    • The difference between passion projects and things that are actually beneficial to your business
    • Growing into a whole new version of myself


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 19 Oct 2022 00:00:00 -0400
    4 Fall Content Ideas to Use for Your Small Business

    Are you looking for some fresh content ideas to help you market your business this fall? With crisp weather and stunning fall colors around us, it's easy to get creative and inspired with content marketing ideas. You'll be able to get customers excited about your products or services and take advantage of the season.

    In this episode, I'm sharing four fall-themed content ideas that you can use to engage your audience and promote your business. You'll learn some tips and tools I personally use to create content during this season, as well as how you can tailor it to your own business.

    Whether you love or hate the fall season, these content ideas will help you get ahead with your marketing strategy. So be sure to tune in and get inspired!

    In this episode, we cover:

    • How you can get inspired with four fresh content ideas for fall season whether you’re a product or service based business
    • My own fall marketing strategies I use for my business
    • What you can do to keep your business top-of-mind as we head into the busiest time of the year
    • Favorite video editing tool I use to quickly and easily put together short form videos for Instagram and TikTok
    • Why your content doesn't always have to be "sell, sell, sell"
    • Final piece of advice on why a new season may help you think about your business in a fresh way


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 12 Oct 2022 00:00:00 -0400
    Handling Loneliness as an Entrepreneur

    Are you experiencing feelings of loneliness as a small business owner or entrepreneur? The sense of isolation that comes with being your own boss and working on your own can be intense. And while it's perfectly normal to feel this way, there are ways to handle loneliness and make it work for you.

    In this episode, we chat about some of the things you can do to combat or ease the feeling of loneliness. I share how I've dealt with it in my own business, and offer some tips on how you can connect with others and find ways to socialize. We also talk about how to assess your own needs and figure out what will work best for you in terms of taking care of yourself.

    If you're feeling lonely as a small business owner, I hope this episode provides some helpful tips and encouragement. Thank you for listening!


    In this episode we cover:

    • How to deal with loneliness as an entrepreneur
    • My personal experience with feelings of isolation as a small business owner
    • Examples of how you can fit social interaction into your work schedule
    • The importance of taking care of your mental health
    • Tips for finding community and building relationships
    • My final piece of advice for anyone feeling lonely as a small business owner


    Related Episode:


    D&S Hand Lettering Guide
    Are you looking to learn hand lettering or pick up a new stress relieving hobby? I am so excited to announce my ultimate guide to hand lettering bundle is HERE! This bundle includes my beginner’s hand lettering workbook and all 12 of my monthly hand lettering practice worksheets! Throughout my beginner’s hand lettering workbook I walk you through exactly how to write every single letter uppercase & lowercase, how to develop your own signature style, and the exact secret techniques I used when teaching myself hand lettering! This bundle includes over 125 practice words that can be printed over and over again! And As I always say, practice makes perfect when it comes to hand lettering. This bundle is marked down 50% from retail price, so be sure to snag yours today!


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 05 Oct 2022 00:00:00 -0400
    The 5 Graphics You Need to Create for Your Small Business

    Are you looking to create some great graphics for your business, but don't know where to start? There's no doubt that a great logo and well-designed website can help to create a professional and polished look for your business. But what about the other graphics you need to create?

    Creating graphics for your business doesn't have to be expensive or time-consuming and in this episode, we're chatting about the five types of graphics you need to create! This is what I personally do that has helped my business to stand out and be successful. By utilizing the tips and tools I share with you, you'll be able to create stunning visuals that will help your business grow and take it to the next level!

    So if you're wondering what graphics you need for your business, this episode is for you!

    In this episode, we cover:

    • Why Canva is what I recommend and use for my business graphics
    • The five types of graphics every small business should have
    • How QR codes can be a powerful marketing tool
    • Real-world examples for each type of graphic
    • The importance of clear, concise and over-communication in small businesses
    • My final piece of advice for small business owners when it comes to graphics and marketing


    Resources

    D&S Hand Lettering Guide
    Are you looking to learn hand lettering or pick up a new stress relieving hobby? I am so excited to announce my ultimate guide to hand lettering bundle is HERE! This bundle includes my beginner’s hand lettering workbook and all 12 of my monthly hand lettering practice worksheets! Throughout my beginner’s hand lettering workbook I walk you through exactly how to write every single letter uppercase & lowercase, how to develop your own signature style, and the exact secret techniques I used when teaching myself hand lettering! This bundle includes over 125 practice words that can be printed over and over again! And As I always say, practice makes perfect when it comes to hand lettering. This bundle is marked down 50% from retail price, so be sure to snag yours today!


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 28 Sep 2022 00:00:00 -0400
    My Top 5 Favorite Shopify Apps to Use in Your Business

    There's no question that having the right tools is essential for any business to succeed. And when it comes to businesses, finding the right ones can make all the difference.

    In today's episode, we're talking about my favorite Shopify apps! Specifically the five that I personally use in my business and love the most. They're all great for various reasons, and I think you'll find them helpful no matter what stage of business you're in.

    I share why I love each app, how I use them in my business, and what specific features make them so valuable. You'll also learn why it's important to invest in good tools and how they can save you time and money in the long run.

    If you're ready to step up your Shopify game, this episode is for you!

    In this episode, we cover:

    • The decision to make the switch from Wix to Shopify for my business website
    • My top 5 Shopify apps I use the most
    • Why you need to take some time to explore what options are available and find the ones that work best for you
    • The importance of product reviews and why they're essential for customers
    • How to make sure you're getting the most out of your Shopify apps by using them to their full potential
    • Flodesk and why it's a great option for small businesses
    • Final piece of advice for business owners who are considering making a change to their website


    Resources

    D&S Hand Lettering Guide
    Are you looking to learn hand lettering or pick up a new stress relieving hobby? I am so excited to announce my ultimate guide to hand lettering bundle is HERE! This bundle includes my beginner’s hand lettering workbook and all 12 of my monthly hand lettering practice worksheets! Throughout my beginner’s hand lettering workbook I walk you through exactly how to write every single letter uppercase & lowercase, how to develop your own signature style, and the exact secret techniques I used when teaching myself hand lettering! This bundle includes over 125 practice words that can be printed over and over again! And As I always say, practice makes perfect when it comes to hand lettering. This bundle is marked down 50% from retail price, so be sure to snag yours today!

    Flodesk
    Flodesk's easy to use platform helps creators design and send on-brand marketing emails, create high converting sales and checkout pages. Start your free trial now and watch your business transform with beautiful email marketing!


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 21 Sep 2022 00:00:00 -0400
    Rachele Donohue: Rebranding & Why You Should Never Be Afraid of Changes | Salt and Shimmer Artistry

    Have you ever felt that the career or business path you're on isn't what you're meant to be doing? What if you're not chasing the right goals? As a business owner, there are going to be times when you want to make a change. Maybe you're not happy with your current branding or you're feeling uninspired by your business products or services.

    In this episode, I chat with Rachele Donahue, the owner of Salt and Shimmer Artistry, which specializes in one-of-a-kind resin art and homewares. After graduating nursing school, Rachele quickly realized that the traditional nursing route wasn't for her and decided to take a leap of faith to start her own creative business.

    Rachele shares how she made the transition from nursing to entrepreneurship, the process of rebranding her business and what led her to make the decision to change things up, as well as how it's helped her move closer to her goals. She also offers some great advice about goal-setting, imposter syndrome, and taking small steps to reach your big dreams.

    So if you're feeling uninspired or like you're not chasing the right goals, this episode is for you!


    In this episode, we cover:

    • How Rachele got started in entrepreneurship
    • Why the path you thought you were supposed to take may not be the right one for you
    • How making small changes can have a big impact on your business
    • The importance of taking tiny steps to reach your goals
    • How to get out of your own way and overcome imposter syndrome
    • Why you don't need a website to start selling your products or services online
    • The power of Pinterest as a powerful marketing tool for your business
    • How Rachele went about rebranding her business
    • Why it's okay that you business is not for everyone
    • The future and what's in store for Salt and Shimmer
    • Final piece of advice for anyone feeling stuck or lost in their business journey


    D&S Hand Lettering Guide
    Are you looking to learn hand lettering or pick up a new stress relieving hobby? I am so excited to announce my ultimate guide to hand lettering bundle is HERE! This bundle includes my beginner’s hand lettering workbook and all 12 of my monthly hand lettering practice worksheets! This bundle includes over 125 practice words that can be printed over and over again! This bundle is marked down 50% from retail price, so be sure to snag yours today!


    Resources
    Connect with Rachele
    Website
    Instagram
    Pinterest


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 14 Sep 2022 00:00:00 -0400
    How to Overcome Hustle Culture and Remain Successful in Your Business

    You've heard the phrase, "hustle culture" and you're probably experiencing it or have experienced it in the past. But what does it really mean? And is it really the key to success to be hustling 24/7?

    We're diving into the topic of hustle culture and how it can impact your wellbeing, productivity and overall success. And while there's no doubt that hard work and determination are essential qualities for any successful business owner, there's a thin line between being ambitious and being overworked.

    I'll also share my top 5 tips on how you can overcome it so that you can remain successful in your business without burning yourself out.

    So if you're feeling the weight of hustle culture and want to figure out how to get past it, tune into this episode now!


    In this episode, we cover:

    • Definition of hustle culture and how it's impacting entrepreneurs today
    • Dangers of working around the clock and how it can lead to burnout
    • How to change your mindset around hustle culture and remain successful
    • Importance of setting boundaries and taking time for yourself
    • Why comparing yourself to others is detrimental to your success
    • What you can do to help with tasks in your business so that you can free up your time
    • Final piece of advice for those who need to get out of the hustle mindset!


    Related Episodes:


    D&S Hand Lettering Guide
    Are you looking to learn hand lettering or pick up a new stress relieving hobby? My ultimate guide to hand lettering bundle is HERE! This bundle includes my beginner’s hand lettering workbook and all 12 of my monthly hand lettering practice worksheets! I walk you through exactly how to write every single letter uppercase & lowercase, how to develop your own signature style, and the exact secret techniques I used when teaching myself hand lettering! This bundle is marked down 50% from retail price, so be sure to snag yours today!


    Resources
    My VA - Jordan
    Instagram

    My Graphic Designer - Georgia
    Instagram
    Website

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 07 Sep 2022 00:00:00 -0400
    Vivian Grimes: Building a Successful Jewelry Business | Henri Noel

    They say a diamond is forever, but for Vivian Grimes, an entrepreneur and jeweler, her love for jewelry began long before she ever thought about starting her own business. Growing up, she watched her father work in his workshop and was fascinated by the way he could take a piece of metal and turn it into something beautiful. This early exposure to the creative process sparked a passion for design that would eventually lead her to start her own jewelry business, Henri Noel.

    Vivian shares how her business has been built on the foundations of family, inspiration, and community. She also talks about how her business has evolved, the challenges of expansion and advice on building successful relationships with your customers and network online and in-person.

    So whether you're just starting out in business or you're a seasoned entrepreneur, this episode is sure to inspire!

    In this episode, we cover:

    • Vivian's background and the inspiration behind Henri Noel
    • Why your corporate skills can help you become successful when starting your own business
    • The process and work that goes into each piece of a Henri Noel jewelry piece
    • The importance of always learning and expanding your knowledge
    • How to use social media to benefit your business
    • The importance of community involvement for small businesses
    • What the future holds for Henri Noel Jewelry


    D&S Presets
    Have you ever wondered how to achieve a cohesive and seamless looking aesthetic in your social media photos AND website photos? Lightroom presets are basically just like photo filters but better! Presets are carefully crafted and designed to adjust the detailed composition of photos like light and color to achieve a one-click beautiful outcome! I just launched a brand new preset “Sunshine & Cream” to my Details and Swirls preset collection! My presets are sold individually or come in a bundle pack of 4 with detailed instructions for easy one click use! All you need is the free Lightroom app and a photo, it is seriously so easy! I’ve spent months perfecting my latest preset, and each one in my collection provides a unique and beautiful outcome! I cannot wait to see your photos come to life! Click here to purchase now


    Resources
    Connect with Vivian
    Website
    Instagram
    Pinterest
    Tiktok


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 31 Aug 2022 00:00:00 -0400
    10 Things I Wish I Knew Before Starting My Business

    Are you thinking about starting your own business? Or maybe you've already taken the plunge and are in the early stages of running your own company. Either way, it's a HUGE step - but it's also an exciting one with lots to learn! And if you're in a heavily regulated industry like weddings, there can be even more hurdles to jump through. But despite all the challenges, starting a small business is one of the most rewarding things you can do.

    I'm sharing my top 10 tips I wish I knew before I became an entrepreneur. There's no shortage of advice on how to get started, but it's always helpful to hear from someone who's been through the process and can share what they've learned (and are still learning!). These tips are meant to help you hit the ground running with your biz and avoid some of the common pitfalls that new entrepreneurs face.

    So whether you're just thinking about starting a business or side hustle, or you're already in the thick of it, I hope you find these tips helpful!

    In this episode, we cover:

    • Best way to communicate the crucial details of your business to your customers
    • Why you don't need to continually reinvent yourself
    • Remembering that most people won't care about your social media posts as much as you do
    • Why email marketing and having an email list is vital for your business
    • The power of Pinterest and why it shouldn't be underrated
    • How saying "No" can help you focus on what's really important for your business
    • Why you're automatically failing if you're not trying
    • That marketing can be tough in more ways than you think
    • The importance of photography, especially if you're in the e-commerce space
    • Why the pressure to stay relevant and always be "on" can be tough for business owners
    • My final piece of advice for anyone who wants to start their own business


    D&S Presets
    Have you ever wondered how to achieve a cohesive and seamless looking aesthetic in your social media photos AND website photos? Lightroom presets are basically just like photo filters but better! Presets are carefully crafted and designed to adjust the detailed composition of photos like light and color to achieve a one-click beautiful outcome! I just launched a brand new preset “Sunshine & Cream” to my Details and Swirls preset collection! My presets are sold individually or come in a bundle pack of 4 with detailed instructions for easy one click use! All you need is the free Lightroom app and a photo, it is seriously so easy! I’ve spent months perfecting my latest preset, and each one in my collection provides a unique and beautiful outcome! I cannot wait to see your photos come to life! Click here to purchase now


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 24 Aug 2022 00:00:00 -0400
    Brittany Cheeks: Why You Should Never Give Up on Your Dreams (Even if Your Business Plan Changes)

    Every business has a plan. But what happens when that plan doesn't work for you? For entrepreneurs, the ability to change and adapt is key. And in this episode, I catch up with a former mentee of mine, Brittany Cheeks, a family and wedding photographer turned wedding signage business owner.

    Starting her own photography business, Brittany has always been creative and passionate about weddings. But after a few years of photographing families and weddings, she realized that it wasn't quite the right fit for her. So, she took a leap of faith and pivoted to the wedding signage industry.

    Brittany shares her story of how she made the transition, the challenges and lessons she's learned along the way, and offers advice for other small business owners who are thinking of making a change. If you're thinking of starting your own business or are in the midst of a business transition, this episode is for you!

    In this episode, we cover:

    • Brittany's background and entrepreneurial journey
    • Why she decided to go from photography to wedding signage
    • What the wedding industry is like today
    • How to grow your business through networking
    • The importance of continuing to learn and grow in your career
    • How to pivot your business if needed
    • Her tips for balancing work and family life as a small business owner
    • Why there are always new opportunities for creative businesses as the wedding industry is changing and growing


    D&S Presets
    Have you ever wondered how to achieve a cohesive and seamless looking aesthetic in your social media photos AND website photos? Lightroom presets are basically just like photo filters but better! Presets are carefully crafted and designed to adjust the detailed composition of photos like light and color to achieve a one-click beautiful outcome! I just launched a brand new preset “Sunshine & Cream” to my Details and Swirls preset collection! My presets are sold individually or come in a bundle pack of 4 with detailed instructions for easy one click use! All you need is the free Lightroom app and a photo, it is seriously so easy! I’ve spent months perfecting my latest preset, and each one in my collection provides a unique and beautiful outcome! I cannot wait to see your photos come to life! Click here to purchase now


    Resources
    Connect with Brittany
    Website: https://www.popandpandy.com/
    Instagram: https://www.instagram.com/popandpandyllc
    Facebook: https://www.facebook.com/Popandpandy/


    DETAILED DIARY SHOW NOTES
    DETAILED DIARY FB COMMUNITY
    DETAILED DIARY INSTAGRAM


    For more inspiring content that will help you take action toward the life and biz you truly desire, follow me on Instagram @detaileddiarypodcast


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 17 Aug 2022 00:00:00 -0400
    Carter’s Birth Story: The Unexpected and Beautiful Journey

    Pregnancy and childbirth are amazing, rewarding experiences that come with their set of difficulties and challenges. No two births are alike, and every parent and every child is unique. That's why it's so important to have access to information, support, and resources from professionals and parents. And in this episode, I'm joined by my husband, Joey, as we chat about our experience with Carter's birth.

    We discuss everything from the difficulties I encountered throughout my pregnancy, to the most frightening moments of Carter's birth, as well as a little bit of our life after bringing our baby boy home. We hope this provides insight to parents-to-be who are navigating this new adventure.

    So if you're pregnant, getting ready to give birth, or thinking about starting a family, this episode is for you!

    In this episode, we cover:

    • The journey of first experiencing contractions and the process of finally delivering our baby
    • The importance of listening to your body during pregnancy and childbirth
    • The delivery room experience
    • Why you should advocate for yourself in maternity and healthcare in general
    • What happened post-delivery
    • What my pain levels were throughout from beginning to end
    • How we're doing now that our baby is home
    • An update on how our dog Luana is adjusting to life with a newborn
    • Final tips on what you should do to prepare for your own childbirth experience


    Check out past episodes here on our fertility journey, answering Q’s w/ my husband, and more!


    D&S Presets
    Have you ever wondered how to achieve a cohesive and seamless looking aesthetic in your social media photos AND website photos? I just launched a brand new preset “Sunshine & Cream” to my Details and Swirls preset collection! My presets are sold individually or come in a bundle pack of 4 with detailed instructions for easy one click use! All you need is the free Lightroom app and a photo, it is seriously so easy! I’ve spent months perfecting my latest preset, and each one in my collection provides a unique and beautiful outcome! I cannot wait to see your photos come to life! Click here to purchase now


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 10 Aug 2022 00:00:00 -0400
    Ashley Williams: Turning Your Creative Passion Into a Business

    Do you have a creative passion that you'd love to turn into a business? I sit down with Ashley Williams, the owner and creator behind Ashley’s Macrame, to talk about her journey of turning a creative passion into a thriving small business. Ashley discusses how she got started on Etsy, the challenges and lessons she's learned along the way, and her goals for the future.

    She also shares tips on how you can make your small business stand out and why it's important to infuse your own unique journey into everything you do. So if you're thinking about starting your own creative business, or are just curious to hear Ashley's story, tune in for an inspiring chat!

    In this episode, we cover:

    • Ashley's journey of starting a small business during the pandemic
    • The importance of setting goals for your small business
    • How to stand out in the creative industry
    • The benefits of selling wholesale
    • The vision for Ashley's small business and some of her goals for the future
    • Unique ideas you can do for your small business
    • Ashley's final advice for those that want to start a business but are hesitating to do so


    D&S Presets
    Have you ever wondered how to achieve a cohesive and seamless looking aesthetic in your social media photos AND website photos? Lightroom presets are basically just like photo filters but better! Presets are carefully crafted and designed to adjust the detailed composition of photos like light and color to achieve a one-click beautiful outcome! I just launched a brand new preset “Sunshine & Cream” to my Details and Swirls preset collection! My presets are sold individually or come in a bundle pack of 4 with detailed instructions for easy one click use! All you need is the free Lightroom app and a photo, it is seriously so easy! I’ve spent months perfecting my latest preset, and each one in my collection provides a unique and beautiful outcome! I cannot wait to see your photos come to life! Click here to purchase now

    Resources
    Connect with Ashley
    Instagram: https://www.instagram.com/ashleysmacrame/
    Tiktok: http://tiktok.com/@ashleysmacrame
    Etsy Store: https://www.etsy.com/shop/ashleysmacrame
    Faire Wholesale: http://ashleysmacrame.faire.com/

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 03 Aug 2022 00:00:00 -0400
    How to End Comparison in Your Business for Good

    As a business owner, it can be easy to get caught up in the comparison game. It's common to see someone else's success and compare it to your own, and believe that to match their heights, you must fill your cup to theirs. This way of thinking can be really harmful to your business and your overall well-being. So what can you do to break this cycle?

    In this episode, I share my own perspective on comparison, success, and fulfillment. I even go back and reflect on my cup-filling journey in college and how it allowed me to shape my entrepreneurial journey today. If you're feeling down in any area of your business, I hope this episode will help show you that you're probably doing much, much better than you think. And to just keep moving forward towards filling your cup today!

    In this episode, we cover:

    • How comparison can lead to an unhealthy mindset
    • Finding fulfillment in your own entrepreneurial journey
    • How your cup in business, career, and life can only be filled by you
    • What allowed me to find peace in college when filling my cup and moving forward
    • The dangers of comparing your business to others
    • Why it's important to focus on your own goals and journey
    • How to find peace and enjoyment in your current season of business
    • Reframing your perspective on success
    • My final piece of advice for anyone feeling comparison-based anxiety or stress in their business!


    The Details and Swirls Pricing Method
    Do you feel like you struggle to determine the pricing of your products for your small business? Does it feel like you are pulling numbers out of the air, or even worse, just basing your prices on what you think is “normal” in your industry? Believe me, I've been there too. What if I told you I have a system for setting attainable pricing in your business that allows you to adjust to the ever increasing inflation of supplies, ensure profit, save for taxes, and so much MORE! Throughout the Details and Swirls Pricing Method course, I am teaching you my NO FAIL method for pricing your products with profit and long-term success in mind! This course is for the small business owner who needs a profitable and scalable pricing model. Absolutely no business or accounting experience is necessary, just a business owner like you who is ready to get serious about profit and growth in your business! Click here for more info

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 27 Jul 2022 00:00:00 -0400
    Hope Taylor: Pursuing Your Entrepreneurial Dreams

    Does starting your own business sound incredibly intimidating? When it comes to entrepreneurship, a lot of things go into it, and it can be easy to get overwhelmed. But what if it's not as scary as it seems?

    In today's episode, I'm joined by Hope Taylor, a professional photographer and small business owner who shares how she started her business at just 16 years old. She talks about how she overcame the challenges of starting a business at a young age and the importance of pursuing your dreams. Hope also offers advice for other women considering starting their own businesses.

    Tune in to hear Hope's inspiring story and get some tips for starting your own business!

    In this episode, we cover:

    • Hope's entrepreneurial journey
    • How to navigate pushback from your family and friends when starting a business
    • Why shifting your niche within your industry can be beneficial
    • The importance of taking baby steps is essential at times when starting something new
    • What you can do to maintain a work-life balance in the wedding industry and avoid burnout
    • Diversifying your income streams as a small business owner
    • Video content and why it's so important for businesses to utilize
    • Hope's final advice for anyone thinking about starting their own business


    Resources
    Connect with Hope
    Website: https://hopetaylor.com/
    Instagram: https://www.instagram.com/hopetaylorphotography/
    Youtube: https://youtube.com/channel/UCduWq9IQL0HT15XulptgJWQ


    The Details and Swirls Pricing Method
    Do you feel like you struggle to determine the pricing of your products for your small business? Does it feel like you are pulling numbers out of the air, or even worse, just basing your prices on what you think is “normal” in your industry? Believe me, I've been there too. What if I told you I have a system for setting attainable pricing in your business that allows you to adjust to the ever-increasing inflation of supplies, ensure profit, save for taxes, and so much MORE! Throughout the Details and Swirls Pricing Method course, I am teaching you my NO FAIL method for pricing your products with profit and long-term success in mind! This course is for the small business owner who needs a profitable and scalable pricing model. Absolutely no business or accounting experience is necessary, just a business owner like you who is ready to get serious about profit and growth in your business! Click here for more info


    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 20 Jul 2022 00:00:00 -0400
    The Day-To-Day of a Small Business Owner: What My Schedule Looks Like

    If you're thinking about starting a small business, you might be wondering what a typical day looks like. Of course, there's no one-size-fits-all answer to this question, as every business is unique. And in this episode, we'll be going over what my day-to-day looks like as a small business owner.

    I'll be sharing with you guys my daily routine, from what time I wake up, and what I do first thing in the morning, to how I wrap up my days at night. I'll be giving actionable tips on how to stay productive, both in and out of your home office, and how to create a schedule that works for you.

    So if you've been wondering how you should be spending your days as a small business owner, this episode is for you!

    In this episode, we cover:

    • How to better understand your limits and adjust your business time accordingly
    • The importance of taking time for yourself
    • The benefits of having a structured schedule
    • How to make sure you're getting the most out of your time blocks
    • Why you need to be flexible with your schedule
    • How to find time for the things you love outside of working your business
    • My final thoughts on creating a schedule that works for you


    The Details and Swirls Pricing Method
    Do you feel like you struggle to determine the pricing of your products for your small business? Does it feel like you are pulling numbers out of the air, or even worse, just basing your prices on what you think is “normal” in your industry? Believe me, I've been there too. What if I told you I have a system for setting attainable pricing in your business that allows you to adjust to the ever increasing inflation of supplies, ensure profit, save for taxes, and so much MORE! Throughout the Details and Swirls Pricing Method course, I am teaching you my NO FAIL method for pricing your products with profit and long-term success in mind! This course is for the small business owner who needs a profitable and scalable pricing model. Absolutely no business or accounting experience is necessary, just a business owner like you who is ready to get serious about profit and growth in your business! Click here for more info


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 13 Jul 2022 00:00:00 -0400
    Michaela of My Handmade Wedding Co: Building and Growing a Small Business

    When it comes to starting your own business, sometimes it can be trial and error to figure out what works for you. And even then, as your business grows, things can continue to change. So how do you keep up with it all? In today's episode, I interview Michaela of My Handmade Wedding Co., about her journey as a small business owner and how she has continued to grow and scale her business.

    She shares her advice for other small business owners, including the importance of focusing on what's important and not getting lost in comparing yourself to others. She also talks about the value of building a community, and how it can help you in your business journey.

    So whether you're a small business owner or you're thinking of starting your own business one day, this episode is packed with valuable insight and tips!

    In this episode, we cover:

    • How Michaela got started with My Handmade Wedding Co.
    • The importance of focus and productivity for small business owners
    • Creating and growing a business with your significant other
    • Differences in selling on Etsy vs. Shopify
    • Why failure isn't a setback
    • How going viral on TikTok isn't always a good thing
    • What inspired Michaela to start a small business community
    • Advice for aspiring small business owners


    Resources

    Connect with Michaela
    Website: https://myhandmadeweddingco.com/
    Instagram: https://www.instagram.com/myhandmadeweddingco/

    The Details and Swirls Pricing Method
    Do you feel like you struggle to determine the pricing of your products for your small business? Does it feel like you are pulling numbers out of the air, or even worse, just basing your prices on what you think is “normal” in your industry? Believe me, I've been there too. What if I told you I have a system for setting attainable pricing in your business that allows you to adjust to the ever increasing inflation of supplies, ensure profit, save for taxes, and so much MORE! Throughout the Details and Swirls Pricing Method course, I am teaching you my NO FAIL method for pricing your products with profit and long-term success in mind! This course is for the small business owner who needs a profitable and scalable pricing model. Absolutely no business or accounting experience is necessary, just a business owner like you who is ready to get serious about profit and growth in your business! Click here for more info


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 06 Jul 2022 00:00:00 -0400
    How to Organize and Setup Your Business for Success

    If you're like most business owners, you're always looking for ways to be more organized and efficient. After all, who has time to waste when there's money to be made? One tool that can help you streamline your business operation is Google Drive.

    In today's episode, I'll be giving you a rundown of how I use it to keep my business running like a well-oiled machine. From tracking expenses to managing client projects, Google Drive has become an indispensable part of how I streamline my digital and product-based business. I'll also be sharing some tips on how you can get the most out of this powerful tool that's simple, yet so effective.

    So if you're ready to take your business organization to the next level, tune in now and learn how to use Google Drive like a pro!

    In this episode, we cover:

    • The importance of organization in your business
    • How to get started with organizing your business using Google Drive
    • The benefits of taking the time to organize your business
    • How organization can help improve your mental health as a business owner
    • What types of things you can keep track of using Google Suite and its features
    • My own method for organizing my company and staying ahead of the curve
    • Two courses I teach that can help you get your business organized and set up for success

    Sponsor
    This episode is sponsored by Zencastr. Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/thedetaileddiarypod1 and fill out the contact information so Zencastr can help you, bring your business story to life.

    Resources
    Bookkeeping Course
    The Details and Swirls Pricing Method

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 29 Jun 2022 00:00:00 -0400
    Kaylie Wallace: Designing a Life and Business You Love

    Have you ever wondered how you can take your business to the next level? Maybe you've been looking at different ways to expand your business and reach more customers. Or maybe you've just started out and you're not sure what the next steps are.

    In this episode, I chat with Kaylie Wallace of Mulberry Market Designs, to talk about her entrepreneurial journey. She shares how she and her husband took their small business operation and turned it into a booming success. We're talking about how they did it, what was involved, and what lessons they learned along the way.

    So whether you're a business owner yourself or you're just thinking about starting a business, this episode is for you!

    In this episode, we cover:

    • Kaylie's entrepreneurial journey and how she and her husband started Mulberry Market Designs
    • How Kaylie and her husband shifted their business during the pandemic
    • How to find the right balance between work and family life
    • Why it's okay to pivot your business and know when it's the right time
    • Their business goals for the future
    • Kaylie's final advice for other small business owners

    Sponsor
    This episode is sponsored by Zencastr. Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/thedetaileddiarypod1 and fill out the contact information so Zencastr can help you, bring your business story to life.

    Resources
    Connect with Kaylie
    Website: https://www.mulberrymarketdesigns.com/
    Instagram: https://www.instagram.com/mulberrymarketdesigns/

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 22 Jun 2022 00:00:00 -0400
    How I’m Preparing My Business for Maternity Leave (And Beyond!)

    Are you a new mom or mom-to-be who is feeling stressed about how you're going to balance your business or career? I know that it can be both a beautiful and scary thing to think about! So today on the show, I'm sharing how I'm preparing my business for my upcoming maternity leave (and beyond).

    I talk about everything from putting systems and processes in place to help with the transition, to training your team or hiring help, and setting goals for when you return. If you're feeling overwhelmed about how you're going to juggle motherhood and running a business, this episode is for you! Tune in now to get some peace of mind.

    In this episode, we cover:

    • The different areas of my business that I've been working on in preparation for my maternity leave
    • How I have standardized processes and brought on help in different areas
    • My goals for when I reopen my business post-maternity leave
    • How I plan to balance motherhood with running a business
    • The importance of family support when starting a business and raising a family
    • What I've learned and am still learning about myself during this process of becoming a mompreneur
    • Why you need to take the time to celebrate your accomplishments


    Sponsor
    This episode is sponsored by Zencastr. Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/thedetaileddiarypod1 and fill out the contact information so Zencastr can help you, bring your business story to life.

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 15 Jun 2022 00:00:00 -0400
    Abbey Scott: From Working on Wall Street to Owning 3 Businesses

    So you've built an amazing business, but how do you ensure it continues to thrive? Or maybe you've just started your business journey and things are feeling a bit overwhelming. Whichever stage you're at in your business, just know that you're not alone! In this episode, I chat with Abbey Scott, a successful three-time business owner of Coffee Over Cardio, her marketing agency, and Lovely + Blush Boutique, about her top tips for growing your business.

    We chat about how Abbey overcame some of her biggest business challenges, why it's important to embrace the hard times, and what advice she would give to any woman starting out in business. If you're feeling like you need some business inspiration or motivation, this episode is for you!

    In this episode, we cover:

    • Abbey's story of entrepreneurship and how she's grown three successful businesses
    • Insight into Abbey's creative process and how she comes up with new ideas
    • Learning to let go and delegate in order to grow your business
    • The importance of mindset and how to stay motivated during tough times
    • Her advice to anyone starting their own business that doesn't have it all figured out yet


    Sponsor
    This episode is sponsored by Zencastr. Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/thedetaileddiarypod1 and fill out the contact information so Zencastr can help you, bring your business story to life.


    Resources

    DETAILED DIARY SHOW NOTES



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 08 Jun 2022 00:00:00 -0400
    How Identifying Your Ideal Client Can Help You Grow Your Business

    As a small business owner, one of the most important things you can do is identify your ideal client. Without a clear understanding of who you are selling to, it will be difficult to create a marketing strategy that resonates with your target audience. So how do you go about identifying your ideal client?

    In this episode, Danielle gives some actionable tips on how to research and define your ideal customer. She also shares her own experience of how her ideal client has changed over time as her business has grown.

    So if you're struggling to identify your ideal client, or if you want to learn more about how to market to them effectively, this episode is for you!

    Sponsor
    This episode is sponsored by Zencastr. Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/thedetaileddiarypod1 and fill out the contact information so Zencastr can help you, bring your business story to life.


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 01 Jun 2022 00:00:00 -0400
    Journee Strother: How to Successfully Make Big Changes in Your Business

    Have you ever had to make tough decisions in your business? What if you could make just one change that would simplify your business and help you to be more profitable?

    In this episode, Danielle sits with Journee Strother, founder, and CEO of Conroe Creations, a hand lettering business specializing in wedding signs to home decor, painted jackets, and everything in between! Journee shares how making tough decisions in your business can be scary, but sometimes are necessary in order to move forward. She also talks about how important it is to be clear on what you want in your business and to focus your energy and efforts on it.

    Tune in now to learn how you can simplify your life and help you to be more successful in your business!

    Resources
    Connect with Journee
    Website: https://conroecreations.com/
    Etsy Store: http://conroecreation.etsy.com/
    Instagram: http://instagram.com/conroecreations
    TikTok: https://vm.tiktok.com/ZMJGyTLYt/


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 25 May 2022 00:00:00 -0400
    How to Build Consistent Orders

    Are you wondering how you can start to build some consistent orders in your business? In this episode, I'm sharing 5 tips that have helped me to do just that. When you've got consistent orders coming in, you can start to plan and build a more solid foundation for your business. And I hope sharing these tips will help you to get there!

    From thinking about the products you already offer to piggybacking off of popular items, there are a few things you can do to start seeing some consistent action in your biz. So tune in now to find out more!

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 18 May 2022 00:00:00 -0400
    Caitlyn Fillard: Setting Goals and Staying Focused as a Small Business Owner

    Sometimes, you may not realize the direction your career or small business is taking you. Until one day you sit back and think to yourself…wait a minute, this is exactly what you're supposed to be doing! And that’s how our next guest felt.

    In this episode, I sit down with Caitlyn Fillard, the Founder of Harpermade, a brand that provides trendy, minimalistic, and high-quality apparel and items for animal lovers. She shares with us how she started her business, what motivated her to keep going, and some advice for anyone out there with a side hustle or small business.

    So whether you’re just getting started or you’ve been at this for a while, this episode is for you!


    Resources

    Connect with Caitlyn
    Website: https://shop-harpermade.com/
    Instagram: https://www.instagram.com/shop.harpermade/
    TikTok: https://www.tiktok.com/@shop.harpermade


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 11 May 2022 00:00:00 -0400
    Automations You Need to Set Up in Your Small Biz

    Do you have systems in place to automate different areas of your business? In the beginning of our businesses, we often wear all the hats and are responsible for every single task, no matter how big or small. But as our business grows, it's important to start thinking about ways to automate different processes so that we can free up our time to focus on other areas of our biz.

    In this episode, I'll be sharing some of the different automations I have in place, as well as some that I'm still working on. If you're looking for ways to help you free up some time in your business and take it to the next level, this episode is for you!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 04 May 2022 00:00:00 -0400
    Ruth Oneya: From Pursuing a Passion to Building a Business

    While focusing on the big picture in your business is important, it's also crucial to enjoy the smaller milestones along the way. In this episode of the Detailed Diary Podcast, I sit with Ruth Oneya, an artist and painter, whose work is all about color, light, and painting live weddings and events.

    Ruth talks about how she found her passion for painting and how she has built her business around it. She also shares some great advice for anyone starting their own business – to focus on what makes your personality shine through and to be patient with yourself along the way.

    So if you're thinking about starting your own business or going through a rebrand, this episode is definitely for you!


    Connect with Ruth
    Website: https://www.ruthoneyaillustrations.com/
    Instagram: https://www.instagram.com/ruthoneya.illustrations/


    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 27 Apr 2022 00:00:00 -0400
    8 Content Ideas to Share for Your Small Business

    Social media can be a great platform to connect with your customers and promote your business. But it can also be difficult to know what content to share, especially if you're not used to posting videos. In this episode, I talk about some ideas for content that small business owners like you can share on platforms like TikTok and Instagram, whether it's photos, videos, or just ideas for posts.

    I also discuss how you can follow trends, but also share some content ideas that are more suited for businesses that aren't as outgoing or don't feel comfortable creating those types of videos. So if you're feeling stuck on what to post, or just need some inspiration, this episode is for you!

    This episode is sponsored by Let’s Make Art. Whether you're learning a craft or taking up a new hobby, Let's Make Art has you covered from a monthly subscription to project kits and everything in between. Go to zen.ai/thedetaileddiarypod0, and you’ll receive 20% off your first order!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 20 Apr 2022 00:00:00 -0400
    Carley Zuercher: How to Be More Productive in Your Product-Based Business

    I'm excited to welcome Carley Zuercher, an Etsy seller, and business coach, to the show. In this episode, Carley and I discuss the challenges of running a business, the importance of staying organized, and an introduction to how her new app Canapy, can help entrepreneurs save time and energy. If you're looking for ways to streamline your business and free up your time, then this episode is for you!

    Sponsor
    This episode is sponsored by Let’s Make Art. Whether you're learning a craft or taking up a new hobby, Let's Make Art has you covered from a monthly subscription to project kits and everything in between. Go to zen.ai/thedetaileddiarypod0, you’ll receive 20% off your first order!

    Follow Carley
    Carley Zuercher's Instagram
    Carley Zuercher’s Podcast
    Canapy App


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 13 Apr 2022 00:00:00 -0400
    3 Steps to Taking Your Business Full Time

    Have you been thinking about taking your business full time? You've been working your business on the side, and you're finally ready to take it to the next level! But, how do you make the transition? And, what are some things you should think about before making the jump?

    In this episode, I break down the three steps you need to take to make the leap and set yourself up for success. We cover setting monetary goals, choosing an exact date to quit your job, and creating a backup plan.

    If you're thinking about taking your business from part-time to full-time, then this episode is a must-listen!


    This episode is sponsored by Let’s Make Art. Whether you're learning a craft or taking up a new hobby, Let's Make Art has you covered from a monthly subscription to project kits and everything in between. Go to zen.ai/thedetaileddiarypod0, and you’ll receive 20% off your first order!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 06 Apr 2022 00:00:00 -0400
    Starting a Skincare Business From the Ground Up

    Have you ever wondered what it is like to build an organic skincare company from the ground up? On today's episode I am chatting with Gaya on Kalaia Skincare on how she did just that!

    Some topics we discuss in this episode include:

    • Startup process from ideation, finding funding to launch
    • Navigating/pivoting during the pandemic. Kalaia went through a complete transition (business model, IT systems, marketing, etc.) in 2021 in response to the changes due to Pandemic
    • Navigating life as a mom, wife, etc. all while building a business. Creating a support system, how do you create time, and prioritize



    Resources

    DETAILED DIARY SHOW NOTES


    Website

    Social Handles: @kalaiaproducts



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 30 Mar 2022 00:00:00 -0400
    Navigating Negative Customer Interactions

    Whether you are new to running your business, or have been running your business for years, negative customer interactions are something we unfortunately will never be able to avoid. Today I am sharing some of my negative customer experiences, and my best tips for dealing with all types of negativity when it comes to customer service!

    Some questions we dive into during today's episode include:

    • Why it is normal to deal with customer complaints
    • Deciphering between negative feedback that is constructive criticism (aka can help us grow & better our business) and unnecessary complaints
    • Dealing with how to approach and resolve negative interactions
    • Navigating our mental health as small business owners during these interactions
    • & so much more!


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 23 Mar 2022 00:00:00 -0400
    The Ladies of Sip and Script

    Meet the ladies of Sip & Script! The creative artists teaching the art of pretty letters with cocktails in hand! These ladies give calligraphers a platform to teach and grow their business - and have a community of incredibly talented artists!

    Where to find Sip & Script
    Website
    Instagram

    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 16 Mar 2022 00:00:00 -0400
    Navigating Raising Your Prices

    Today we are chatting through the taboo topic of raising your prices in your small business! Some questions we go over in today's episode include:

    • How to know when to raise your prices
    • How to develop a system or raising your prices proportionately
    • If you need to announce raising your prices
    • Navigating when the best time is to raise prices
    • Building your ideal client around accurate pricing for your business

    Did you know I have a pricing guide equipped with ALL of the resources you need to navigate pricing in your business?! Throughout my pricing guide I teach you how to price your products accurately and profitably, how to factor higher level costs like taxes, overhead, and more, and how to navigate raising your prices proportionately!

    Learn more about my pricing guide HERE!


    Resources

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 09 Mar 2022 00:00:00 -0500
    Q&a With My Husband: Baby Names, Gender Reveal, Maternity Leave & More!

    On today's episode I am chatting with my husband and answering all of your most asked questions!

    Some questions include:

    • How did we come up with baby's name?
    • What are we most excited for about becoming parents?
    • What are we most nervous about labor and delivery?
    • How did we react to our gender reveal?
    • And so much more!


    Resources

    DETAILED DIARY SHOW NOTES


    This podcast is sponsored by Let's Make Art! Head tohttps://zen.ai/thedetaileddiarypod0 for 20% off your first order!



    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Wed, 02 Mar 2022 00:00:00 -0500
    Tips for Going Viral on TikTok

    Today we have a very exciting and highly requested topic - going viral on TikTok!

    You've seen the success stories of businesses going viral on TikTok and I've personally witnessed it help shape my business. Today, I want to discuss some of my own strategies that I've used over the past couple of years on TikTok that have been recurring trends in my viral videos.

    And while TikTok is a fantastic tool for businesses, it may also be somewhat challenging. Hopefully, I can help you make an informed decision as you're thinking about whether or not this is something right for your brand. So if you're ready, tune in to learn more!


    This podcast is sponsored by Zencastr. Zencastr makes the production process so easy with their all-in-one production suite. Try it for yourself! Head to zencaster.com/pricing and enter promo code Detailed Diary for 30% off your first 3 months!

    Try Zencastr for Free! CODE: DETAILEDDIARY

    Resources

    DETAILED DIARY SHOW NOTES


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    Wed, 23 Feb 2022 00:00:00 -0500
    Melissa Guller: How to Create an Online Course That Sells

    Have you ever thought about creating and selling an online course?

    I'm joined by Melissa Guller a course creation expert and the CEO of Wit & Wire, to share with us all the tips and tricks we need to consider when creating an online course that effectively sells.

    Melissa helps online business owners like you turn their skills and passions into profitable online courses. In today's episode, she talks about the creation process, how to prepare yourself to create an online course successfully, and the key strategies that work.

    This podcast is sponsored by Zencastr. Zencastr makes the production process so easy with their all-in-one production suite. Try it for yourself! Enter promo code Detailed Diary for 30% off your first 3 months!


    Connect with Melissa:
    Instagram
    Website
    Tools & Free Resources

    SHOW NOTES & RESOURCES


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    Wed, 16 Feb 2022 00:00:00 -0500
    How to Say “No” Without Feeling Guilty

    Do you feel guilty every time you have to say "no" to a new opportunity?

    You're not alone! Many small business owners feel this way when they can't take on every new opportunity that comes their way. But it's important to remember that saying "no" is an essential part of running a successful business.


    In this episode, we'll talk about how you can approach saying "no" in your business with the right mindset to avoid feeling guilty. I'll be sharing personal lessons I've learned when growing my business, as well as the mindset strategies I use to guide my decision-making process. Tune in to learn more!

    Try Zencastr for Free! CODE: DETAILEDDIARY

    Resources


    DETAILED DIARY SHOW NOTES


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    Wed, 09 Feb 2022 00:00:00 -0500
    Rachael Croxall: From Wedding Venue Worker to Successful Business Owner

    Meet Rachael Croxall, owner of Blossom and Rhyme Designs! We are chatting scaling your small business while remaining a client focused foundation! Rachael's business is AMAZING and I can't wait for you to hear more!

    Follow Blossom and Rhyme:
    Instagram
    Tiktok

    Try Zencastr for Free! CODE: DETAILEDDIARY


    Resources

    DETAILED DIARY SHOW NOTES


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    Wed, 02 Feb 2022 00:00:00 -0500
    Our Fertility Journey

    Resources:
    Natural Cycles
    Premom
    Ava
    Devotional
    Wait and See (Finding Peace In God's Pauses & Plans)
    In The Wait Book
    Acupuncture
    Gift for someone struggling through infertility or miscarriage

    DETAILED DIARY SHOW NOTES


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    Wed, 26 Jan 2022 00:00:00 -0500
    5 Ideas for Passive Income

    5 ideas for introducing passive income in 2022! Isn't passive income every business owners dream? Today we are chatting about 5 different areas you can start incorporating passive income into your business!

    Shop my Amazon Storefront!

    Apply to be an Amazon Influencer!

    DETAILED DIARY SHOW NOTES


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    Wed, 19 Jan 2022 00:00:00 -0500
    Jessica Tello: Building a Swimwear Empire

    Meet Jessica Tello! Have you seen her adorable bright colored swim pieces all over TikTok and Instagram? I know I have! Jessica began the journey of starting her business 93 Play Street in 2018 and officially launched in August 2021. Tune into today's episode to hear all about Jessica's journey to starting and growing her own private label swimwear brand!

    Follow Jessica & 93 Play Street:
    Jessica's Account
    93 Play Street
    Tiktok

    DETAILED DIARY SHOW NOTES


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    Wed, 12 Jan 2022 00:00:00 -0500
    My No Fail Goal Setting Strategy

    Happy New Year! Today I am chatting through my goal planning strategy I use when entering every New Year! I create a comprehensive business plan every year to really organize my business mind and goals heading into a new year. This business plan is not only focused around setting goals, but also focused around actionable steps to take in business throughout the year. Whether that means updating processes, pivoting into different areas of business, or testing out new products, ALL of my ideas and plans for the new year are written down in this plan!

    NEW YEAR BUSINESS PLAN & GOAL SETTING OUTLINE

    DETAILED DIARY SHOW NOTES


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    Wed, 05 Jan 2022 00:00:00 -0500
    2021 Income Breakdown

    Today I am chatting through my 5 main revenue streams and the percentage they make up in my business! See you all in 2022!

    Details and Swirls Bookkeeping Course

    DETAILED DIARY SHOW NOTES


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    Wed, 22 Dec 2021 00:00:00 -0500
    Allie Rose Co: Launch Strategies & Confidence in Marketing

    Allie Rose Co! Today we are chatting launch strategies, confidence in marketing, and mental health!

    DETAILED DIARY SHOW NOTES


    Follow Allie Rose Co.:
    Instagram
    TikTok
    Website


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    Wed, 15 Dec 2021 00:00:00 -0500
    3 Tips for Building Your Business Locally

    Promoting your business locally is often something that is overlooked in the strategy of business growth. In my first year of business in wedding rentals, nearly all of my clients came from vendor referrals and local connections! Today I am sharing with you my 3 tips for building your business locally.

    DETAILED DIARY SHOW NOTES


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    Wed, 08 Dec 2021 00:00:00 -0500
    Linen & Clay: Wholesaling for Your Small Business

    Have you ever wanted to wholesale for your business but stuck on how to get into the wholesaling world? How do I price my products? Do I need to set minimums? Meet Brenli Dobrinski of Linen & Clay! We are chatting all about wholesaling for your small business!

    Sell Wholesale on Faire

    Details and Swirls Pricing Course (Learn how to price your products to sell wholesale)!

    DETAILED DIARY SHOW NOTES

    Follow Linen & Clay:
    Instagram
    TikTok
    Website


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    Wed, 01 Dec 2021 00:00:00 -0500
    How to Overcome Imposter Syndrome

    Do you ever feel link you're an imposter in your business? Like the work you're doing isn't good enough? Like you aren't "really" qualified for the position you're in? Today we are chatting all about imposter syndrome! Why is it so common, and 3 steps to overcome it!

    !! COURSE SALE 20% OFF !!
    Details and Swirls Bookkeeping Course
    Details and Swirls Pricing Guide

    DETAILED DIARY SHOW NOTES


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    Wed, 24 Nov 2021 00:00:00 -0500
    Ashton Creates: Work Life Boundaries, Social Media & More!

    Guest interview with Ashton Brye of Ashton Creates! We are through the struggles of creating a work life balance at home, social media, and more!

    DETAILED DIARY SHOW NOTES

    Follow Ashton:
    Instagram
    Website


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    Wed, 17 Nov 2021 00:00:00 -0500
    3 Areas You’re Overlooking in Your Pricing

    These are the 3 areas I know you are overlooking in your pricing structure! My goal is to create a profitable pricing structure for you to scale and grow your business for the future, and the first step is ensuring we are including all of the necessary components in our pricing.

    !! COURSE SALE 20% OFF !!
    Details and Swirls Bookkeeping Course
    Details and Swirls Pricing Guide

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 10 Nov 2021 00:00:00 -0500
    Camilla Creations: Overcoming Burnout, Struggles of a Young Entrepreneur, & More!

    Guest interview with Kassandra Reyes of Camilla Creations! We are through the struggles of being a young entrepreneur, overcoming burnout, and more!

    DETAILED DIARY SHOW NOTES


    Follow Kassandra:
    Instagram
    Website


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    Wed, 03 Nov 2021 00:00:00 -0400
    Creating a Website for Your Small Biz

    Etsy, Wix, Shopify, and more! Are you feeling overwhelmed where to start to create a website for your small business? I am talking through ALL of the pros and cons today!

    Start your email list today! TRY FLODESK FOR FREE

    DETAILED DIARY SHOW NOTES


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 27 Oct 2021 00:00:00 -0400
    Cru Outfitters: Brand Ambassador Programs, Local Markets, & More!

    Guest interview with Hannah Bratcher of Cru Outfitters! We are chatting small business markets, brand ambassador programs, and more!

    DETAILED DIARY SHOW NOTES

    Follow Hannah:
    Instagram
    Website


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    Wed, 20 Oct 2021 00:00:00 -0400
    3 Strategies to Increase Sales

    3 tips to increase sales for your small business! These tips can be implemented to any product or service based business!

    Start your email list today! TRY FLODESK FOR FREE

    DETAILED DIARY SHOW NOTES



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    Wed, 13 Oct 2021 00:00:00 -0400
    Shelby Hart: Small Business Scaling, Instagram Aesthetic, & More!

    Guest interview with Shelby Hart of Hart and Flora Shop! We are chatting small business scaling, niching down, instagram aesthetic, and more!

    DETAILED DIARY SHOW NOTES

    Follow Shelby:
    Instagram
    TikTok
    Website


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    Wed, 06 Oct 2021 00:00:00 -0400
    Identifying & Attracting Your Ideal Client

    Identifying an ideal client is crucial for your small business growth and success, and I am walking through the exact steps you can take to both identify and attract your ideal audience!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 29 Sep 2021 00:00:00 -0400
    Hey Libby Lu: Small Biz Branding, Viral Videos, & More!

    Guest interview with Emily Myint of Hey Libby Lu! We are chatting small business branding, viral videos, social media, and more!

    DETAILED DIARY SHOW NOTES

    Follow Jennifer:
    Instagram
    TikTok
    Website


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    Wed, 22 Sep 2021 00:00:00 -0400
    3 Steps to Taking (Paid) Time off as a Small Business Owner

    The day is here! You are living out your dreams, running your own business, and have the most flexible schedule in the world...so you thought. We dream up in our head this incredible life where we run our own business full of free time, flexibility, and the ability to take time off whenever we want! While this seems incredible, in many cases this is the furthest thing from the truth when we have a business to run. Most of the time we can hardly take a weekend off let alone an entire vacation?!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 15 Sep 2021 00:00:00 -0400
    Jennifer Lemaitre: From Full Time Teacher to Entrepreneur Tutor!

    Today I am interviewing Jennifer Lemaitre! From full time teacher to entrepreneur tutor! Jennifer is talking us through how she was able to grow and establish her tutoring business to not only tutor students, but also help aspiring teachers build their own tutoring businesses!

    DETAILED DIARY SHOW NOTES

    Follow Jennifer:
    Instagram
    Website


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    Wed, 08 Sep 2021 00:00:00 -0400
    Small Biz Basics 101: How Much I Pay Myself, Finance, Accounting & More!

    We are chatting all things small business basics! Bookkeeping for small business, small business pricing, dividing income, paying yourself as a small business owner, handling inconsistent income, and tackling taxes!

    Details and Swirls Bookkeeping Course

    Details and Swirls Pricing Guide

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 01 Sep 2021 00:00:00 -0400
    Stefanie Stroman: Side Business Balance, Live Workshops, Calligraphy & More!

    Today I am interviewing Stefanie Stroman of Stroman Studios! We are chatting how she balances her business while still working a 9-5, how she starting hosting live calligraphy workshops, how she got involved in corporate events, and more!

    DETAILED DIARY SHOW NOTES


    TRY FLODESK FOR FREE

    Follow Stefanie:
    Instagram
    Facebook
    Website


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    Wed, 25 Aug 2021 00:00:00 -0400
    Do It Scared: Brooke Riley of Re-Fabbed!

    Today I am interviewing Brooke Riley CEO and Founder of Re-Fabbed! Brooke was just named to Forbes Next 1000 list and has been featured online in Country Living, Huffington Post, House Beautiful, Pioneer Woman, and Good Housekeeping!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE

    Follow Brooke:
    Instagram
    Facebook
    Website
    Boutique


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    Wed, 18 Aug 2021 00:00:00 -0400
    3 Time Saving Hacks Every Small Business Owner Needs

    Today I sharing with you my three time saving hacks every small business owner needs to know! These three small business tips will help immensely with your overall productivity and work life balance!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 11 Aug 2021 00:00:00 -0400
    TikTok Tips, Etsy vs. Shopify, & More With Jes McGinley of @Jesmarried

    Today I am interviewing Jes McGinley, owner and illustrator of JesMarried. We chat in depth about taking a side hustle full time, running a Shopify and Etsy store and the pros and cons of each, tiktok tips for small business owners and more!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE

    FOLLOW @JESMARRIED
    INSTAGRAM
    TIKTOK
    ETSY
    WEBSITE


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    Wed, 04 Aug 2021 00:00:00 -0400
    Running a Family Restaurant During COVID-19: Guest Interview With Jamie Antignano

    Today's guest interview is with my good friend Jamie Antignano! Jamie took over her family restaurant business and we chat all about what is it like to run a restaurant and how covid has impacted the business!

    DETAILED DIARY SHOW NOTES


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    Wed, 28 Jul 2021 00:00:00 -0400
    How I Started My Clothing Boutique

    Today I am talking through how I started my new small business Detailed Threads Boutique! I am sharing lots of small business inspiration as well as tips on starting a new creative business!

    IGTV Background Video
    The Making of Detailed Threads Boutique Vlog

    DETAILED DIARY SHOW NOTES


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    Wed, 21 Jul 2021 00:00:00 -0400
    Interviewing My Mentee: Emily Murray

    There are so many things I love about being a small business mentor, and seeing Emily follow her dreams with her wedding decor rental business has been one of the highlights! Tune into today's episode to hear Emily and I chat about female entrepreneurship, community over competition, business mentoring, and more!

    DETAILED DIARY SHOW NOTES

    Murray Home Decor
    INSTAGRAM
    WEBSITE
    FACEBOOK

    Something Borrowed Event Decor
    INSTAGRAM
    WEBSITE

    FACEBOOK


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    Wed, 14 Jul 2021 00:00:00 -0400
    Content Planning for Small Business Owners: How to Plan Your Social Media & More

    Today I am sharing one of my favorite small business systems for managing content!

    DETAILED DIARY SHOW NOTES

    GET MY FREE CONTENT PLANNER HERE!


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    Wed, 07 Jul 2021 00:00:00 -0400
    Instagram Growth & Social Media Success With Social by Sinead

    From side hustle to 10k months! Today Sinead of Social by Sinead is sharing her journey of taking her social media management business full time as well as sharing some actionable social media growth tips!

    DETAILED DIARY SHOW NOTES

    SOCIAL BY SINEAD
    INSTAGRAM
    WEBSITE
    FACEBOOK


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    Wed, 30 Jun 2021 00:00:00 -0400
    The Only Two Things You Need to Be an Entrepreneur

    Today I am talking about the only two things you need to be an entrepreneur!

    DETAILED DIARY SHOW NOTES

    FREE PRICING WEBINAR


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    Wed, 23 Jun 2021 00:00:00 -0400
    What It’s Like to Be a Fashion Blogger: Interview With Kenid Joseph!

    Interviewing Kenid Joseph and chatting all things fashion blogging! How she got into the world of blogging, how she maintains her blog as her side business hustle, and how she's landed paid partnerships!

    DETAILED DIARY SHOW NOTES

    FREE PRICING WEBINAR

    FOLLOW KENID:
    Instagram
    Facebook
    Blog


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    Wed, 16 Jun 2021 00:00:00 -0400
    Advice Column: Legally Starting Your Small Biz, Growing Your Following, and More!

    Sharing my advice on your most frequently asked small business questions from establishing your business legally to growing your following on social media!

    DETAILED DIARY SHOW NOTES

    FREE PRICING WEBINAR


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    Wed, 09 Jun 2021 00:00:00 -0400
    Lucio Andreozzi: Following Your Dreams & Trusting Your Gut!

    From selling merch, to photography, to working for Olivia Culpo, and everything in between! Tune in to hear Lucio's inspiring story and journey in following his dreams!

    DETAILED DIARY SHOW NOTES

    FREE PRICING WEBINAR


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    Wed, 02 Jun 2021 00:00:00 -0400
    Pivoting Your Small Business

    Have you ever wondered how to naturally pivot your business? Today I am talking through 3 different types of pivoting in business!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 26 May 2021 00:00:00 -0400
    How to Handle Slow Business Seasons

    Let's face it, we all go through slow seasons at one point or another in our business - today I am taking you through actionable steps & things to work on during these seasons of slowness!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 19 May 2021 00:00:00 -0400
    Creating Multiple Streams of Income (Including Passive Income!)

    Have you ever wondered what apps I use daily to run my small business? Today I am chatting through ALL of my favorite apps that I use on a daily basis!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 12 May 2021 00:00:00 -0400
    My Husband’s Role in My Business


    DETAILED DIARY SHOW NOTES


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    Wed, 05 May 2021 00:00:00 -0400
    How to Overcome Comparison

    In the world of social media comparison is inevitable. While it's impossible to completely avoid comparison, I am sharing actionable steps to actively overcome comparison and use it as a tool to grow!

    DETAILED DIARY SHOW NOTES


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    Wed, 28 Apr 2021 00:00:00 -0400
    Story Time: My Experience Creating the Signs for Jared & Ashley’s Wedding From the Bachelor

    Have you ever wondered how I landed Jared & Ashley's wedding from The Bachelor?! I am dishing all of the details in today's episode!

    DETAILED DIARY SHOW NOTES


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    Wed, 21 Apr 2021 00:00:00 -0400
    My Must Have Apps for Small Business

    Have you ever wondered what apps I use daily to run my small business? Today I am chatting through ALL of my favorite apps that I use on a daily basis!

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


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    Wed, 14 Apr 2021 00:00:00 -0400
    How I Plan My Months, Weeks, & Days: My Business Systems

    Have you ever wondered what goes into the back end work and planning of running Details and Swirls? I am taking you through all of my business systems and how I plan each month, week, and day to meet my business goals!

    DETAILED DIARY SHOW NOTES

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    Wed, 07 Apr 2021 00:00:00 -0400
    Q&A: What I Wish I Knew Before Starting My Business

    On today's episode Danielle is answering all of your most asked questions! Including what she wish she knew before starting Details and Swirls, her goals for the future, and more!

    MY BOOKKEEPING COURSE

    DETAILED DIARY SHOW NOTES


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    Wed, 31 Mar 2021 00:00:00 -0400
    How to Deal With Copycats in the Creative Industry

    How do we deal with copycats in the creative business industry? How do we find confidence in our small business to overcome this? I am talking through the sensitive issue of copying artwork in today's episode! How to avoid it and how to overcome it.

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 24 Mar 2021 00:00:00 -0400
    How I Took Details and Swirls Full Time

    Have you ever wondered how to prepare to leave a corporate job and enter the world of entrepreneurship? Listen here to hear all about my journey into female entrepreneurship and the steps I took to take Details and Swirls full time!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 17 Mar 2021 00:00:00 -0400
    Girl Chat With Ariana of AMC Weddings

    Have you ever wondered what is it like to be a wedding planner in Newport, Rhode Island? Today I am chatting with one of my best friends Ariana all about her journey starting her wedding planning business! We talk about starting business as young female entrepreneurs, growing pains, and even chatting about her experience planning my own wedding!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 10 Mar 2021 00:00:00 -0500
    Tips for Dealing With Difficult Customers & Negativity

    How do you set up a system to deal with difficult customers and negativity in your business? I have three tips I am sharing with you today to navigate the negative sides of running a business!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 03 Mar 2021 00:00:00 -0500
    Meet Joey: The Husband Behind Details and Swirls

    Today we are sharing all of the stories behind our relationship and marriage! We are talking through how we met, dating through high school and college, our marriage, if we want kids, and more!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 24 Feb 2021 00:00:00 -0500
    What It’s Really Like to Be an Influencer

    Have you ever wondered how influencers and bloggers make money? Or wondered what goes on behind the scenes of a sponsored post? I am talking through all of the behind the scenes behind being an influencer, how sponsored posts work, why engagement is so important, and more!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 17 Feb 2021 00:00:00 -0500
    3 Keys for Running a Successful Side Business While Working Full Time

    How did I grow and build a successful business while working a demanding corporate job? I have three essential keys that allowed me to succeed at growing my side business while working full time!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 10 Feb 2021 00:00:00 -0500
    The Reasons Why I Left Etsy

    So why did I really leave Etsy? The answer will probably surprise you! Many people think I left Etsy because of the fees, but that is not the case! Tune in to hear all of the reasons why I left Etsy and why I think it is still the best place to start your business!

    DETAILED DIARY SHOW NOTES


    TRY SHIPSTATION FOR FREE


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Wed, 03 Feb 2021 00:00:00 -0500
    Weaving a Personal Brand Into Your Business

    Have you ever wondered how to incorporate a personal brand into your business? Or how to transform your business into a brand? On today's episode Danielle is chatting all about how to begin incorporating YOU into your business!

    DETAILED DIARY SHOW NOTES

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    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


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    Mon, 25 Jan 2021 13:00:00 -0500
    5 Steps to Creating a Work Life Balance

    Danielle is discussing her step by step process to implementing a work life balance at home! These 5 steps will help you set boundaries and create a more productive work environment to set you up for success and prevent burnout!

    Welcome to the Detailed Diary Podcast where we will answer these questions and so much more! Join host Danielle Holleran as she takes you behind the scenes of running her successful online business, Details and Swirls. Danielle shares small business tips, inspirational stories, and real life moments that will help you grow your dream business, feel heard, and be inspired.

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Thu, 07 Jan 2021 18:00:00 -0500
    Meet Danielle & Details and Swirls

    What is it like to run your own business? Am I ready to start a business? How can I follow my dreams and be successful?

    Welcome to the Detailed Diary Podcast where we will answer these questions and so much more! Join host Danielle Holleran as she takes you behind the scenes of running her successful online business, Details and Swirls. Danielle shares small business tips, inspirational stories, and real life moments that will help you grow your dream business, feel heard, and be inspired.

    DETAILED DIARY SHOW NOTES

    TRY FLODESK FOR FREE


    Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.


    Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

    Sat, 02 Jan 2021 15:00:00 -0500
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